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Greubel Forsey Announces Leadership Transition

APRIL 29 2024    |    Brand News

It is with great pleasure that we inform you of a leadership transition at our partner Greubel Forsey. After four outstanding years as CEO, Antonio Calce will be passing the torch to his close colleague Michel Nydegger to assume the CEO position on August 5, 2024. We extend our sincere gratitude to Antonio Calce for his exemplary leadership, dedication, and contributions during his tenure, which have greatly furthered Greubel Forsey's success both financially and in organizational development. 

Michel Nydegger is a long-standing member of Greubel Forsey's Atelier who has acquired invaluable experience in his various roles since 2016. Over the past four years, he has superbly led Marketing & Communication under Antonio Calce's direction. His appointment as CEO reflects his deep understanding of Greubel Forsey's vision and strategic goals. 

Antonio Calce will take on the role of Vice President and ensure a seamless transition. Meanwhile, Greubel Forsey will remain independently owned under the continued leadership of Robert Greubel, Stephen Forsey, and Antonio Calce. 

As a valued partner of Greubel Forsey, we appreciate your loyal support and look forward to continuing our partnership under Michel Nydegger's new stewardship. This leadership transition will assure Greubel Forsey's position at the forefront of fine watchmaking for many years to come.


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SEPTEMBER 19 2025    |    Novelties

Armin Strom Unveils the Tribute 1 Green: A Celebration of Nature’s Elegance

Armin Strom introduces the Tribute 1 Green, a refined dress watch that pays homage to the timeless beauty of nature. Limited to just 50 pieces, this new release brings forest-inspired tones to the brand’s most elegant collection, combining artisanal craftsmanship with modern mechanical innovation.

A Forest-Inspired Masterpiece

The Tribute 1 Green features a striking off-centre dial in forest green, adorned with a hand-engraved grain d’orge guilloché pattern and crisp white Roman numerals. A frosted subdial adds depth and texture, while the green Alcantara leather strap with off-white stitching completes the composition with understated sophistication. The openworked motor barrel, secured by a polished finger bridge in stainless steel, echoes the case design and showcases Armin Strom’s signature fusion of symmetry and mechanical artistry. The 38 mm stainless steel case, with anti-reflective sapphire crystals front and back, ensures optimal clarity and elegance.

Exceptional Performance

At the heart of the Tribute 1 Green is the manual-winding Manufacture Caliber AMW21, offering an impressive 100-hour power reserve. This is made possible by the brand’s patented equal force barrel, designed for efficiency and compactness. Operating at 25,200 vibrations per hour (3.5 Hz), the movement reflects Armin Strom’s technical mastery, with 97% of components produced in-house.

Haute Horlogerie, Hand-Finished

Every Tribute 1 Green is a testament to traditional watchmaking. The case features brushed and polished surfaces, finished entirely by hand. Inside, the movement is decorated with Geneva stripes, circular graining, and a mirror-polished finger bridge, all executed by Armin Strom’s skilled artisans.

True to the brand’s commitment to excellence, each watch is assembled twice—once for mechanical precision and again after decoration—to ensure the highest standards of performance and aesthetics.  

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JUNE 18 2025    |    Novelties

Armin Strom Unveils the Gravity Equal Force Ultimate Sapphire Rose Gold — A Masterpiece of Mechanics and Elegance

Independent Swiss watchmaker Armin Strom proudly presents the Gravity Equal Force Ultimate Sapphire Rose Gold, a timepiece that exemplifies the brand’s commitment to horological innovation, artisanal craftsmanship, and visual harmony.

Encased in 18K rose gold, this limited-edition watch features a sculptural movement architecture that plays with tone and texture. A brown guilloché mainplate, rose gold-colored bridges, and a floating off-centre sapphire dial create a refined and coherent composition. The watch is paired with a matte brown nubuck leather strap, adding an earthy elegance to the overall aesthetic.

At the heart of the timepiece is the Caliber ASB19, Armin Strom’s groundbreaking automatic movement. It incorporates a patented stop-work declutch mechanism and Geneva cross within the barrel, ensuring consistent torque delivery throughout its 72-hour power reserve. A micro-rotor enables efficient winding while preserving the symmetry and visibility of the movement — a hallmark of Armin Strom’s design philosophy.

Every component, visible or hidden, is hand-finished to haute horology standards. Techniques such as beveling, straight-graining, perlage, Geneva stripes, and black-polished screws are applied with precision and care. The mainplate features a “grain d’orge” guilloché pattern, crafted by master artisan Kari Voutilainen using a traditional hand-operated machine.

This exceptional timepiece is limited to just 25 pieces per year, making it a rare and radiant statement in the world of independent watchmaking. It is a testament to Armin Strom’s philosophy: Mechanics First. Always.

This exceptional timepiece is limited to just 25 pieces per year, making it a rare and radiant statement in the world of independent watchmaking. Priced at CHF 39,400, it is a testament to Armin Strom’s philosophy: Mechanics First. Always.

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MARCH 31 2025    |    Watches and Wonders 2025

Chronoswiss Unleashes the Q-Repeater – A Chiming Masterpiece combining Legacy and Future

Time is not just seen—it is heard.

Chronoswiss presents the Q-Repeater Scream and Q-Repeater Blue Note, two extraordinary Quarter Repeater timepieces that merge the sonic beauty of timekeeping with cutting-edge mechanical architecture. The watchmakers from Lucerne have created a bold reinvention of sound, design, and independent watchmaking deeply rooted in Chronoswiss history. Housed in a Grade 5 titanium case, these 42mm skeletonized masterpieces reveal the intricate mechanisms behind their chiming complication. Every press of the 10 o’clock pusher activates the mesmerizing quarter repeater function, where hammers strike to audibly indicate the hours and quarter-hours, making time a true sensory experience. At its core lies a legacy movement, rooted in the vision of Chronoswiss founder Gerd-Rüdiger Lang. First introduced in the 1990s and exclusively produced for Chronoswiss, this legacy caliber has been taken from our archives, meticulously restored, refined, and reborn in the Atelier Lucerne, making these two timepieces an extraordinary link between the past and the future.

What the watchmakers of Lucerne have achieved here is the ultimate evolution—the heart beats with the legacy of the past, carrying its passion and memories, while the body is Modern Mechanical, engineered for the next century and beyond.

Q-Repeater Scream – A Chiming Rebel
This is not your grandfather’s repeater. The Q-Repeater Scream is a wild, untamed spectacle—combining bold design and mechanical precision unlike anything in watchmaking. The multi-level dial is a skeletonized stage and at the same time part of the movement, where CVD-coated bridges in electric blue, orange, and purple hold the Paraiba green minute ring, the floating hour, as well as the small seconds rings. At 1 o’clock, the heart of this spectacle is fully visible: the striking hammers, set to release a mechanical rock concert at the press of a button.

As you can tell by the name already, it’s not just about what you see. It’s about what you hear. Every chime is a scream of innovation, breaking free from the traditions of classical repeater watches. Even the legacy movement itself becomes part of the gig, holding the Super-LumiNova blocks and hand-guilloché bridges—one of which moves when the mechanism is activated, adding to the dynamic energy of the dial. The watchmakers of Lucerne refer to the glowing ceramic blocks as “chicken heads”, a nod to the iconic amplifier knobs found on rock concert stages—designed to crank up the sound and electrify the crowd.

Caged in 42mm of titanium, the Q-Repeater Scream is limited to just 25 pieces. As only very few of the legacy movements exist this might be the final tour of the band. Each piece is a testament to mechanical defiance and unfiltered artistry. A Quarter Repeater like no other— built for collectors who dare to embrace the wild side of watchmaking.

Q-Repeater Blue Note – The Sound of Elegance
For those who seek a symphony rather than rock n roll, the Q-Repeater Blue Note takes a more refined yet equally innovative approach. Inspired by the expressive power of jazz and blues, the navy blue CVD-coated skeletonized dial and bridges which are part of the movement, play on contrasts with a silver hour ring and luminous white Super-LumiNova markers, creating a harmonious composition of mechanics and design.

In music, a blue note is an altered pitch—intentionally deviating from the standard, creating a sound that is richer, deeper, and full of soul. One could say – the Chronoswiss way of making watches – and music. The Q-Repeater Blue Note embodies this philosophy, blending traditional watchmaking with a contemporary edge, offering a timeless yet unconventional melody of time.

Like the Scream, the Blue Note features the multi-level regulator dial, a fully visible quarter repeater mechanism, and a restored historical movement, revised and refined by thewatchmakers in Lucerne. It is a timepiece that doesn’t just mark time—it composes it.

Time Reimagined, Sound Reinvented
The Q-Repeater Scream and Q-Repeater Blue Note stand as testaments to Chronoswiss’ relentless drive to push boundaries. With only 25 pieces per model, these Quarter Repeaters are more than just rare; they are audible declarations of mechanical mastery.

This is not just a watch. It is an experience. A fusion of sound and time, crafted for those who appreciate the extraordinary. Chronoswiss has never followed the expected path. The future of independent watchmaking starts here—with a chime.

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MAY 16 2025    |    Novelties

Chronoswiss presents the ReSec Snake: A Venomous Twist on Modern Mechanical

Known for bold evolutions of mechanical wristwatches and daring designs, Chronoswiss unveils its latest creature: the ReSec Snake. Slithering between heritage and rebellion, this timepiece is a hypnotic blend of color, contrast, and kinetic energy — proof that modern mechanical watchmaking still has a few fangs to bear.

The Snake’s Bite

The ReSec Snake coils into view within a 42mm titanium case, coated with a mesmerizing color-changing PVD-coating that shifts from emerald green to turquoise, depending on the light. It’s not just a case — it’s iridescent armor, capturing the reptilian allure of a serpent in motion. Paired with a contrasting white rubber strap, the Snake wraps around the wrist with smooth, tactile elegance.

But the true venom lies beneath the sapphire crystal. A green CVD-coated dial, hand-guillochéd in the Lucerne Atelier, pulses with depth and hypnotic texture. It’s a dial that doesn’t just tell time — it seduces it.

Take a closer look, and the architecture reveals itself: the iconic 3D regulator layout of the ReSec series slithers across the dial, framed by green hour and minute rings and a retrograde second display, like the flick of a serpent’s tongue. Underneath, the exposed gear train glimmers in contrasting tones — a mechanical exoskeleton that moves with silent precision.

Fangs Beneath the Surface

Powering this cold-blooded beauty is the Chronoswiss Manufacture Caliber C.6005, featuring a 55-hour power reserve, ruthenium-plated finishing, and a radial Côtes de Genève motif. It’s mechanical watchmaking at its sharpest: sleek, silent, and engineered to strike.

Limited. Lethal.

Only 100 pieces of the ReSec Snake will ever exist — a rare breed for collectors with a taste for the untamed. The ReSec Snake is a statement: of daring, of detail, and of defiance — proving once again that at Chronoswiss, we don’t follow rules. We shed them.
 

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