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Greubel Forsey Announces Leadership Transition

APRIL 29 2024    |    Brand News

It is with great pleasure that we inform you of a leadership transition at our partner Greubel Forsey. After four outstanding years as CEO, Antonio Calce will be passing the torch to his close colleague Michel Nydegger to assume the CEO position on August 5, 2024. We extend our sincere gratitude to Antonio Calce for his exemplary leadership, dedication, and contributions during his tenure, which have greatly furthered Greubel Forsey's success both financially and in organizational development. 

Michel Nydegger is a long-standing member of Greubel Forsey's Atelier who has acquired invaluable experience in his various roles since 2016. Over the past four years, he has superbly led Marketing & Communication under Antonio Calce's direction. His appointment as CEO reflects his deep understanding of Greubel Forsey's vision and strategic goals. 

Antonio Calce will take on the role of Vice President and ensure a seamless transition. Meanwhile, Greubel Forsey will remain independently owned under the continued leadership of Robert Greubel, Stephen Forsey, and Antonio Calce. 

As a valued partner of Greubel Forsey, we appreciate your loyal support and look forward to continuing our partnership under Michel Nydegger's new stewardship. This leadership transition will assure Greubel Forsey's position at the forefront of fine watchmaking for many years to come.


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JUNE 25 2025    |    Novelties

Introducing the Armin Strom Gravity Equal Force Ultimate Sapphire Blue

We are thrilled to announce the launch of the Armin Strom Gravity Equal Force Ultimate Sapphire Blue, a masterpiece of Swiss horology that combines technical innovation with glacial elegance.

Design & Aesthetics

The watch features a 41 mm stainless steel case and an off-center transparent sapphire crystal dial with a subdial. The main plate, crafted by Kari Voutilainen, showcases a stunning glacial blue guilloché pattern. The color palette of silvery greys and soft blues is inspired by the serene beauty of Swiss glacial lakes. The watch is completed with a blue nubuck leather strap with ice blue stitching.

Movement & Mechanics

Powered by the proprietary Caliber ASB19, the Gravity Equal Force Ultimate Sapphire Blue is the world’s first automatic movement with a patented stop-work declutch mechanism and Geneva cross. This ensures consistent torque and precision across a 72-hour power reserve. The movement is visible through both the front and back sapphire crystals, and features hand-finished components with perlage, Geneva stripes, and circular graining.

Craftsmanship

Each watch is assembled twice to ensure reliability and refinement. Every component is hand-finished in Biel/Bienne, emphasizing traditional techniques and an open-worked design.

Brand Philosophy

Armin Strom celebrates Swiss horological tradition and innovation. Founded in 1967 and revitalized in 2009 by Claude Greisler and Serge Michel, the brand is known for exposing movement mechanics on the dial side. Their motto, “The Science of Movement,” reflects their dedication to precision and craftsmanship.

Limited Edition

The Gravity Equal Force Ultimate Sapphire Blue is limited to just 25 pieces per year, making it a truly exclusive timepiece.
 

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JANUARY 12 2026    |    Novelties

Arnold & Son Unveils Perpetual Moon 41.5 Red Gold “Year of the Horse” – A Tribute to the Fire Horse

Mystical, untamed and dazzling, the Perpetual Moon 41.5 Red Gold “Year of the Horse” follows in the footsteps of Arnold & Son’s Chinese zodiac collections. In the year spanning 2026 and 2027, the Fire Horse will set the astrological tone for connoisseurs of watchmaking and métiers d’art. To celebrate this flamboyant sign, Arnold & Son presents a limited edition of eight pieces, housed in 41.5-mm red gold cases. And while the noble animal is ever alert, it is at night that the full extent of its fiery, mysterious and incandescent nature is revealed.

A horse rears on a hill top – a commanding silhouette carved out against a star-studded sky, surrounded by the sparks of a metaphorical fire. This is Arnold & Son’s interpretation of the Fire Horse, the sign that will succeed the Wood Snake on 17 February 2026. For the sixth consecutive year, Arnold & Son is back in the saddle, drawing on the full breadth of its artistic savoir-faire. Miniature painting, three-dimensional engraving, fine stonework and the refined finishing of an astronomical moon-phase calibre: the Perpetual Moon 41.5 Red Gold “Year of the Horse” tells a tale of excellence, symbolism and vital energy.

An ardent design
Behind the expressive power of the scene, lies all of Arnold & Son’s creativity and mastery. The horse, in 18-carat red gold appliqué, is hand engraved. From hooves to mane, every muscle seems to ripple with energy. The black aventurine sky shimmers like a vast, celestial expanse, where distant stars mingle with mountainous reliefs and shadowy woodland undergrowth.

In the horse’s wake, hand-painted golden dust evokes a trail of sparks that ignite one after the other as the animal passes. These glowing flashes reflect its inner fire and untamed spirit. Touches of red and yellow Super-LumiNova, diffusing the same nocturnal shades, transform the scene as the light dims. Under the radiant mother-of-pearl moon, the horse’s majestic silhouette stands out, while the embers smoulder with new intensity. Not far away, the constellations of Cassiopeia and Ursa Major take shape on the lunar disc, completing this dual-faced, dual-display dial.

A noble pedigree
On the case back, a secondary moon-phase display enables fast, accurate setting of the lunar age. The heart of the Perpetual Moon 41.5 Red Gold “Year of the Horse”, the manual winding A&S1512 calibre, follows the lunar cycle with exceptional precision. While a true lunation lasts 29 days, 12 hours, 44 minutes and 2.8 seconds, Arnold & Son have achieved such precision that it would take 122 years for the display to drift by a single day from the actual lunar cycle, provided the watch is kept fully wound.

As for all Arnold & Son movements, the A&S1512 calibre is developed, manufactured, decorated, assembled, adjusted and cased up at the Chaux-de-Fonds manufacture. Equipped with two barrels and beating at 3 Hz, it gives the Perpetual Moon 41.5 Red Gold “Year of the Horse” a generous power reserve of 90 hours.

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