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Greubel Forsey Announces Leadership Transition

APRIL 29 2024    |    Brand News

It is with great pleasure that we inform you of a leadership transition at our partner Greubel Forsey. After four outstanding years as CEO, Antonio Calce will be passing the torch to his close colleague Michel Nydegger to assume the CEO position on August 5, 2024. We extend our sincere gratitude to Antonio Calce for his exemplary leadership, dedication, and contributions during his tenure, which have greatly furthered Greubel Forsey's success both financially and in organizational development. 

Michel Nydegger is a long-standing member of Greubel Forsey's Atelier who has acquired invaluable experience in his various roles since 2016. Over the past four years, he has superbly led Marketing & Communication under Antonio Calce's direction. His appointment as CEO reflects his deep understanding of Greubel Forsey's vision and strategic goals. 

Antonio Calce will take on the role of Vice President and ensure a seamless transition. Meanwhile, Greubel Forsey will remain independently owned under the continued leadership of Robert Greubel, Stephen Forsey, and Antonio Calce. 

As a valued partner of Greubel Forsey, we appreciate your loyal support and look forward to continuing our partnership under Michel Nydegger's new stewardship. This leadership transition will assure Greubel Forsey's position at the forefront of fine watchmaking for many years to come.


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AUGUST 19 2025    |    Novelties

Greubel Forsey Launches the Nano Foudroyante: A New Chapter in Watchmaking Innovation

Greubel Forsey has officially released the Nano Foudroyante, a groundbreaking timepiece that blends cutting-edge nanomechanics with refined craftsmanship. Limited to just 22 pieces, this watch marks a major milestone for the brand, evolving from its earlier Experimental Watch Technology (EWT) concept into a fully developed and independent creation.

The Nano Foudroyante is crafted entirely in white gold and features a rhodium-finished dial with a blue minute track, blued steel hands, and a white foudroyante dial for enhanced legibility. A blue textured rubber strap completes the look, giving the watch a modern and sporty edge.

What sets this timepiece apart is its use of nanomechanics—a revolutionary approach that allows the foudroyante complication to operate using just 16 nanojoules of energy per jump. That’s 1,800 times less than traditional designs. The complication divides each second into six parts, with a red-treated hand rotating once per second, driven directly by the balance wheel. There’s no traditional gear train, just a series of ultra-efficient, low-inertia wheels.

The Nano Foudroyante also features Greubel Forsey’s first flying tourbillon, with the foudroyante dial always facing twelve o’clock for easy reading. Despite its complexity—428 components in total—the movement fits into a compact 37.90mm case, making it the smallest Greubel Forsey watch ever made.

This release is a bold statement of innovation and intent, offering collectors a rare opportunity to own one of the most advanced mechanical watches ever created..
 

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NOVEMBER 19 2025    |    Novelties

A Deeper Cut: Armin Strom One Week Skeleton Rose Gold

   

Armin Strom extends its golden era with the One Week Skeleton Rose Gold, a new interpretation of its architectural One Week design. This fully skeletonised masterpiece reveals the depths of its mechanics, paying tribute to Mr. Armin Strom’s pioneering artistry in skeletonisation—a craft at the heart of the brand’s philosophy and heritage.

For the first time, the in-house calibre appears in a solid 18K rose gold case, enriching the collection with a warmer character. Rose gold-coloured finger bridges, hands, and applied indexes mirror the tone of the case, while a sleek black textile strap provides a refined modern contrast. Measuring 41 mm in diameter, the case remains compact and ergonomic, while its skeletonised architecture gives the watch a distinctive presence—a harmonious balance of technical craftsmanship and precious metal elegance.

Seven Days of Precision
At its heart lies the hand-wound Calibre ARM21-S, a reinterpretation of Armin Strom’s first in-house calibre. Two mainspring barrels work in series to deliver a steady flow of energy for seven days, wound by two ratchet wheels visible on the dial side—a distinctive Armin Strom signature. Operating at 3.5 Hz, the calibre ensures consistent precision and stability in daily wear.

Inspired by historical pocket watches, the conical power reserve mechanism is complemented by a 3D power reserve indicator, displaying remaining energy with exceptional clarity. Central hours and minutes keep the display symmetrical, while a skeletonised small seconds at 9 o’clock adds an engaging sense of motion.

Transparency in Gold
Every component of the Calibre ARM21-S is decorated by hand, reflecting Armin Strom’s dedication to traditional craftsmanship. Hand-polished bevels, Geneva stripes, circular graining, and finely finished screw sinks demonstrate uncompromising attention to detail. Each One Week is assembled twice—a hallmark of the brand’s commitment to mechanical precision and aesthetic integrity.

Limited to just 50 pieces worldwide, the One Week Skeleton Rose Gold continues Armin Strom’s modern gold chapter—a celebration of mechanical transparency, precision, and craft.

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SEPTEMBER 19 2025    |    Novelties

Armin Strom Unveils the Tribute 1 Green: A Celebration of Nature’s Elegance

Armin Strom introduces the Tribute 1 Green, a refined dress watch that pays homage to the timeless beauty of nature. Limited to just 50 pieces, this new release brings forest-inspired tones to the brand’s most elegant collection, combining artisanal craftsmanship with modern mechanical innovation.

A Forest-Inspired Masterpiece

The Tribute 1 Green features a striking off-centre dial in forest green, adorned with a hand-engraved grain d’orge guilloché pattern and crisp white Roman numerals. A frosted subdial adds depth and texture, while the green Alcantara leather strap with off-white stitching completes the composition with understated sophistication. The openworked motor barrel, secured by a polished finger bridge in stainless steel, echoes the case design and showcases Armin Strom’s signature fusion of symmetry and mechanical artistry. The 38 mm stainless steel case, with anti-reflective sapphire crystals front and back, ensures optimal clarity and elegance.

Exceptional Performance

At the heart of the Tribute 1 Green is the manual-winding Manufacture Caliber AMW21, offering an impressive 100-hour power reserve. This is made possible by the brand’s patented equal force barrel, designed for efficiency and compactness. Operating at 25,200 vibrations per hour (3.5 Hz), the movement reflects Armin Strom’s technical mastery, with 97% of components produced in-house.

Haute Horlogerie, Hand-Finished

Every Tribute 1 Green is a testament to traditional watchmaking. The case features brushed and polished surfaces, finished entirely by hand. Inside, the movement is decorated with Geneva stripes, circular graining, and a mirror-polished finger bridge, all executed by Armin Strom’s skilled artisans.

True to the brand’s commitment to excellence, each watch is assembled twice—once for mechanical precision and again after decoration—to ensure the highest standards of performance and aesthetics.  

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