Independent Swiss watch manufacture Armin Strom is expanding its Tribute collection with the new Tribute2, featuring a distinctive open worked design and remarkable three-dimensionality. The visible mechanical elements of the innovative movement and the elaborate hand decorations impart an intriguing visual depth to the watch. The Tribute2 – Copper Edition features a mainplate with a distinctive grattage design in an elegant copper hue. Limited to just 10 pieces, this edition underscores Armin Strom’s commitment to exceptional craftsmanship and exclusivity.
 

“The Tribute2 builds on the success of the Tribute 1 launched in 2021. It merges traditional watchmaking with contemporary design, highlighting the core values of the brand: transparent mechanics that artfully display the inner mechanisms, three-dimensional design that provides visual depth through various levels and the intricate details of the movement and meticulous hand decoration, which features prominently in this timepiece.” – Claude Greisler, Co-Founder and Master Watchmaker at Armin Strom.
 

Swiss Prestige, the Hong Kong distributor for Chronoswiss, transformed the XX bar of Rosewood Hotel into a kaleidoscope of horological wonder on June 20th. The exclusive cocktail event, themed "Into the Modern Mechanical with Colors," brought Chronoswiss's "Modern Mechanical" philosophy to life in a multisensory experience.

It is with great pleasure that we inform you of a leadership transition at our partner Greubel Forsey. After four outstanding years as CEO, Antonio Calce will be passing the torch to his close colleague Michel Nydegger to assume the CEO position on August 5, 2024. We extend our sincere gratitude to Antonio Calce for his exemplary leadership, dedication, and contributions during his tenure, which have greatly furthered Greubel Forsey's success both financially and in organizational development. 

Michel Nydegger is a long-standing member of Greubel Forsey's Atelier who has acquired invaluable experience in his various roles since 2016. Over the past four years, he has superbly led Marketing & Communication under Antonio Calce's direction. His appointment as CEO reflects his deep understanding of Greubel Forsey's vision and strategic goals. 

Antonio Calce will take on the role of Vice President and ensure a seamless transition. Meanwhile, Greubel Forsey will remain independently owned under the continued leadership of Robert Greubel, Stephen Forsey, and Antonio Calce. 

As a valued partner of Greubel Forsey, we appreciate your loyal support and look forward to continuing our partnership under Michel Nydegger's new stewardship. This leadership transition will assure Greubel Forsey's position at the forefront of fine watchmaking for many years to come.

Armin Strom fuses masterful mechanics with a bold chromatic twist, unveiling its latest Ultimate Sapphire Edition. The iconic Gravity Equal Force now sports a striking purple guilloché-engraved mainplate by Kari Voutilainen. 

Armin Strom’s System 78 collection represents the independent manufacture’s purest expression of innovative haute horlogerie. Within it, the classical codes of watchmaking are revisited to bring about new functions and solutions, while also expressing the brand’s unique aesthetic sensibilities. With an emphasis on transparency, as well as highlighting kinetic elements, the Gravity Equal Force stands out as a technical tour-de-force with an instantly recognisable look – outstanding in form and function, finished by meticulous hand decoration. Now, with the new ‘Purple’ Ultimate Sapphire Edition, Armin Strom is doubling down on integrating vibrant chromatic hues with exceptional mechanics.

Armin Strom co-founders Serge Michel and Claude Greisler look back on 15 years of achievements including 17 exclusive movements, patents, unique designs and 97% in-house production depth. 15 years ago, Armin Strom transformed from a one-man show to a fully integrated manufacture brand when entrepreneur Serge Michel and master watchmaker Claude Greisler took over the reins.

Since 2009, the two childhood friends have been dedicating their lives to the science of movement, building up an independent manufacture with a team of 38, including 22 skilled watchmakers able to turn raw steel bars into hundreds of complex, interconnected watch components. So far, this has resulted in 17 brand-unique different calibres with a signature open-worked design divided among the brand’s three main pillars: System 78, Resonance and Masterpiece.