The "Midnight Purple" story continues at Armin Strom with a bold new chapter. This distinctive colour, deeply rooted in the history of the independent manufacture and inherited from founder Armin Strom himself, now extends beyond the dial and into the movement itself. Expressed through the newly released Orbit Midnight Purple, the signature midnight purple fumé dial remains at the centre of the composition, paired for the first time with a frosted midnight purple mainplate beneath to strengthen the visual connection between display and mechanics.

Powering the watch is the manufacture Calibre ASS20, developed and produced entirely in-house around the world's first on-demand date display on a ceramic bezel. This innovative mechanism rethinks the relationship between wearer and complication by displaying the date only when requested. Activated by a pusher at 10 o'clock, the date hand moves from its neutral position to indicate the current date on the bezel and advances automatically at midnight. A second press returns it discreetly to 12 o'clock, leaving the dial free from unnecessary information.

Beyond its avant-garde functionality, the timepiece focuses heavily on exceptional visual details. Hand-polished steel hands and applied hour markers are filled with Super-LumiNova®, complemented by signature numerals at 12 and 6 o’clock crafted from solid Super-LumiNova® blocks that create a striking visual presence after dark. Housed in a 43.4 mm stainless steel case framed by a black ceramic bezel, the timepiece is completed by a fully integrated stainless steel bracelet, delivering a cohesive fusion of modern sports-luxury and unique aesthetics.

Visible through the sapphire crystal and caseback, the movement highlights Armin Strom's dedication to transparent mechanics and haute horlogerie finishing. The purple mainplate creates a distinctive visual foundation, contrasting with rhodium-coated components and hand-finished finger bridges, while hand-polished bevels, perlage, and circular graining enrich every surface. To ensure both mechanical precision and finishing excellence, each watch is assembled twice. Limited to just 20 pieces worldwide, the Orbit Midnight Purple is one of the most recognisable and collectible expressions of the System 78 collection to date.
 

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Armin Strom, the independent Swiss watchmaker renowned for its openworked designs and mechanical innovation, proudly unveils two striking new additions to its System 78 collection: the Orbit Lime Green and Orbit Ice Blue.

These limited edition timepieces—each restricted to just 20 pieces worldwide—introduce vibrant new fumé dials that blend bold aesthetics with technical mastery. The Lime Green model radiates energy and modernity, while the Ice Blue version offers a serene and sophisticated presence. Both dials feature a gradient effect that transitions from vivid color at the center to deep black at the edges, enhancing the visual depth of the openworked design.

A World-First Date Display on Demand

At the heart of both models lies the Armin Strom Manufacture Caliber ASS20, the world’s first movement to feature a date display on a ceramic bezel that appears only when activated. A pusher at 10 o’clock engages the date hand, which points to the current date and advances automatically at midnight. A second press returns the hand to its neutral position, offering a playful yet practical complication powered by a column-wheel mechanism.

The movement also incorporates Armin Strom’s patented Equal Force Barrel, delivering consistent energy for a stable 72-hour power reserve.

Haute Horology Craftsmanship

Each Orbit model is meticulously hand-finished at Armin Strom’s Manufacture in Biel/Bienne, employing traditional techniques such as anglage, perlage, and circular graining. The off-center dial is paired with rhodium-coated hands enhanced with Super-LumiNova®, ensuring legibility and elegance. The watches are housed in a stainless steel case with a fixed ceramic bezel and come with a matching bracelet featuring a double-folding clasp.

The Science of Movement

Founded in 1967 and revitalized in 2009, Armin Strom continues to push the boundaries of horological innovation. Every timepiece is designed, developed, and assembled in-house, reflecting the brand’s commitment to transparency, craftsmanship, and mechanical excellence.

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ARMIN STROM introduces a compelling new interpretation of its most emblematic complication with the debut of the Mirrored Force Resonance Ruby. This creation stands out through its extraordinary natural ruby dial, sourced and crafted by a local Swiss stone artisan. The brand selected only genuine ruby exhibiting depth of colour, fine inclusions, and naturally occurring variations—features that are not flaws but signatures of authenticity, shaped by geological processes over millions of years. As light moves across the dial, subtle tonal shifts appear, infusing the watch with a vibrant mineral presence that contrasts strikingly with the symmetry and modernity of the exposed mechanics.

Beyond its visual impact, this edition embodies ARMIN STROM’s belief that materials must carry meaning. While natural ruby asserts its aesthetic and symbolic presence on the dial, synthetic ruby jewels within the movement fulfil their longstanding horological role of reducing friction and ensuring long-term precision. It is a thoughtful dialogue between nature and engineering, where raw mineral beauty coexists with technical necessity.

At the core of the watch lies the hand-finished Calibre ARF21, a manufacture movement entirely designed and produced in-house. Its defining feature is the brand’s patented Resonance Clutch Spring, which connects two independent regulating systems, enabling the balance wheels to oscillate in harmonic resonance. This phenomenon enhances chronometric stability and is visually showcased by a pusher at 2 o’clock that resets both seconds hands simultaneously—a dramatic demonstration of mechanical synchronicity in action. Operating at 3.5 Hz (25,200 vph) and offering a 48-hour power reserve, the movement transforms a centuries-old scientific principle into contemporary watchmaking mastery.

Craftsmanship remains central to ARMIN STROM’s ethos. The bridges feature hand-polished bevels, black-polished screws, perlage, and circular graining, with Geneva stripes enriching the reverse side. As with every ARMIN STROM timepiece, each watch is assembled twice, ensuring absolute performance and finishing quality. This meticulous approach, combined with the vibrant ruby dial, creates a visually dynamic composition—a living interplay between stone, metal, and motion.

Encased in a 43 mm stainless steel case and fitted with a grey Alcantara strap featuring white stitching, the Mirrored Force Resonance Ruby delivers both presence and refinement. It is not merely a new dial variation, but an artistic expression grounded in horological integrity—an encounter between natural geology and mechanical resonance, distilled into a timepiece of exceptional character.
 

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Chronoswiss marks a definitive leap into the future of independent watchmaking with the introduction of the PULSE GMT, a collection that represents one of the most progressive chapters in the brand's history. Inspired by the mechanical spirit of the 1999 Tora icon, this new series redefines traditional design codes through a radically modern lens while maintaining the brand's independent spirit. The collection is built specifically for global travelers and collectors who move between continents and time zones, requiring a sophisticated mechanical companion.

The PULSE GMT features a bold, sculptural case construction that seamlessly integrates the first full metal bracelet in Chronoswiss history. This architectural approach ensures a unified presence on the wrist, blending the iconic onion crown and coin-edge bezel with contemporary lines. Whether crafted from high-strength Grade 5 Titanium for daily wear or solid 18-carat 5N Gold, the 41mm case offers a powerful physical and visual statement.

At the heart of the collection beats the Manufacture Caliber C.6002, an automatic movement developed exclusively with La Joux-Perret. This dedicated mechanical construction provides a true dual-time display, featuring a 24-hour second time zone on the left and a 12-hour home time on the right, all unified by central minutes and seconds. With a 55-hour power reserve and water resistance up to 10 bar, the movement is designed for movement and mechanical clarity.

The collection showcases the height of Lucerne craftsmanship through two distinct dial interpretations. The Silver Guilloche edition celebrates pure mechanical texture with hand-guilloché patterns cut on century-old machines, while the Enamel Sky Gold features the rare art of paillonné enamel. This demanding craft embeds gold stars within layers of translucent fire enamel over a guilloché base, creating a celestial display designed to last for centuries.

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Arnold & Son presents two new evocative versions of its ultra-thin HM model, featuring dials crafted from Namibian pietersite. Often called the "stone of storms," this decorative mineral belongs to the chalcedony family and was first discovered by Sid Pieters in the early 1960s. Each unique dial displays delicate, swirling patterns that recall the turbulent skies and foaming waves of Cornwall, the English birthplace of founder John Arnold. This design pays tribute to the ingenuity of the legendary watchmaker while celebrating the spirit of those who maintain their course in a challenging world.

The designation "HM" was intentionally chosen to reflect the watch's focus on displaying only hours and minutes, while simultaneously serving as a historical nod to the British Royal Navy. In naval tradition, HM stands for "His or Her Majesty’s," a title that appeared in the 17th century and was later formalized as HMS. By transposing this reference to watchmaking, Arnold & Son connects the precision of modern horology with England's maritime history, specifically the era when John Arnold’s marine chronometers enabled the exploration of new lands.

Encased in a choice of 18-carat red gold or stainless steel, the HM Pietersite is a masterpiece of elegance and restraint. The case measures a refined 39.5 mm in diameter with a remarkably slim profile of just 7.82 mm. To complement the dreamlike, diaphanous patterns of the pietersite dial, the timepiece is paired with a matte ink-blue alligator leather strap and a traditional pin buckle crafted from the same metal as the case. These limited editions are produced in extremely small quantities, with only 8 pieces available in red gold and 18 in steel.

At the heart of this timepiece lies the ultra-thin, in-house A&S1001 manual-winding calibre. Visible through a sapphire crystal case back, the movement is a showcase of luxury finishing, featuring a rhodium-plated main plate with circular graining and bridges adorned with radiating Côtes de Genève. Despite its slender height of only 2.70 mm, the movement offers exceptional performance with a generous 90-hour power reserve. Every detail, from the snail-finished wheels to the blued screws with polished heads, reflects the most exacting standards of Swiss watchmaking.

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Arnold & Son introduces a radiant new chapter in feminine watchmaking with the Perpetual Moon 38 White Gold Aventurine Edition. Limited to just 18 pieces, this poetic timepiece captures the magic of moonlight and the brilliance of the stars.

Encased in 18-carat white gold, the 38 mm watch features a dial crafted from blue aventurine glass, evoking a starlit sky. The bezel, lugs, and crown are adorned with 80 brilliant-cut diamonds, while 12 marquise-cut diamonds mark the hours. At its heart lies a mother-of-pearl moon disc, framed by hand-painted constellations of Ursa Major and Cassiopeia, enhanced with Super-LumiNova for a celestial glow.

Powered by the A&S1612 manual-winding movement, the watch offers a 90-hour power reserve and an astronomically precise moon phase complication that deviates by only one day every 122 years.

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