Shopping Cart

Armin strom sets the tone in the realm of transparent mechanics with the Gravity Equal Force Ultimate Sapphire Purple

MAY 06 2024    |    Novelties

Armin Strom fuses masterful mechanics with a bold chromatic twist, unveiling its latest Ultimate Sapphire Edition. The iconic Gravity Equal Force now sports a striking purple guilloché-engraved mainplate by Kari Voutilainen. 

Armin Strom’s System 78 collection represents the independent manufacture’s purest expression of innovative haute horlogerie. Within it, the classical codes of watchmaking are revisited to bring about new functions and solutions, while also expressing the brand’s unique aesthetic sensibilities. With an emphasis on transparency, as well as highlighting kinetic elements, the Gravity Equal Force stands out as a technical tour-de-force with an instantly recognisable look – outstanding in form and function, finished by meticulous hand decoration. Now, with the new ‘Purple’ Ultimate Sapphire Edition, Armin Strom is doubling down on integrating vibrant chromatic hues with exceptional mechanics.

Let it reign: Gravity Equal Force Purple

At once regal and electric, the latest edition of the Gravity Equal Force features a colour Armin Strom has never used before. Its base plate boasts a guilloché engraved motif with a barley grain pattern, expertly handcrafted in the atelier of acclaimed independent watchmaker Kari Voutilainen using a traditional rose engine lathe. The striking purple colour is applied using a 3D PVD process, which reflects a wide spectrum of tones as it shifts with the light. Making this edition even more outstanding, the small off-centred dial is crafted from transparent sapphire crystal, which is reserved exclusively for the Gravity Equal Force’s Ultimate Sapphire Editions. The crowning glory is a light grey nubuck leather strap with purple stitching and keepers. The Gravity Equal Force Ultimate Sapphire Purple is limited to a run of 25 pieces per year.

 

Automatic: redefined

The Gravity Equal Force stands out as the first automatic watch endowed with an equal force transmission integrated directly in the mainspring barrel - a patented mechanism by Armin Strom. It provides consistent power transmission to the regulating organ, ensuring unwavering precision throughout the watch’s autonomy. The power reserve indicator forms part of the barrel, which is entirely visible from the dial side, opposite the micro-rotor with a unique click system featuring two springs for better winding efficiency.

Also this latest creation, part of Armin Strom’s perpetual quest for superior chronometric performance, was entirely developed, manufactured and decorated within the walls of the Bienne-based manufacturing site. Like all Armin Strom watches, the Gravity Equal Force Purple’s movement is assembled a first time to ensure it is in perfect working order and that it meets the brand’s exacting decorative standards, then taken apart and assembled a second time when it is ready to be cased in its final form. 

 

Putting the ‘haute’ in ‘horlogerie’

What separates a mere tool from a work of art is craftsmanship. Like a canvas for artistic expression, superlative hand-finishing applied by specialised watchmakers and seasoned artisans can be appreciated throughout the Gravity Equal Force and its many proudly exposed layers and components. Polished bevels (anglage) on the bridges, black polished screws, polished countersinks, perlage and various types of graining, be it straight or circular, as well as Geneva stripes on the three-quarter bridge visible through the case’s back.

One of the Gravity Equal Force’s most distinctive elements is the triplet of dark grey ruthenium-plated bridges that occupy the right-hand portion of the open display. Inspired by the finger-style bridges found in pocket watches, it takes up to an entire day for these bridges to be embellished by hand. First, the undersides are given a matt finish, after which the sides are given a straight-graining finish by carefully sliding them on an abrasive paper to produce continuous, shimmering fine lines. Then, the inner and outer chamfers of the bridges are bevelled with increasingly fine files and then finished with a flash polish using locally sourced gentian wood to remove even the finest lines. Finally, a straight-graining finish is applied to the top side for ultimate radiance.

Armin Strom : 15 years in the science of movement

In 2008, longtime friends and partners Serge Michel and Claude Greisler took the reins at Armin Strom and founded its very own manufacture in the watchmaking town of Biel in 2009. Just one year later, the duo presented their very first watch with a movement designed and manufactured in-house. Over the following years, Armin Strom would become a truly integrated and self-sufficient manufacture, creating 17 exclusive calibres and developing several world firsts in the domain of watchmaking. In 2016, it introduced the Mirrored Force Resonance, a game-changing resonating dual regulator developed for maximum chronometric precision with a captivating oscillation mechanism on the dial-side of the watch. In 2019, Armin Strom reinvented the automatic watch movement with the Gravity Equal Force, the first automatic watch to feature an equal force transmission mechanism within the barrel that had previously been found only in pocket watches. Today, Armin Strom stands out as a leading force of creative, independent watchmaking, with its own distinct design language and exceptional attention to detail highlighted by hand-finishing all its creations. 2024 promises to be a year full of surprises, and the best is yet to come…

 

Gravity Equal Force Ultimate Sapphire Purple

Technical specifications

                   

Indications     Hours, minutes, seconds, power reserve indicator
Movement     Armin Strom manufacture Caliber ASB19
      Automatic winding with micro rotor, Geneva-drive equal force barrel, offset display with subdial seconds
Main plate   purple PVD plate with guilloché pattern by Kari Voutilainen
Regulating system   Balance wheel with 4 regulating screws
Power reserve   Geneva stop-work limited to 72 hours
Dimensions   35.52 mm x 11.67 mm
Frequency   3,5 Hz (25,200 vph)
Finishing   Hand-finishing to the highest quality level
Jewels   28
Number of components   202
Case   stainless steel
    Sapphire crystal and case back with anti-reflective treatment
Diameter   41 mm
Height   12.65 mm
Water resistance   3ATM
Lug-to-Lug   48.09 mm
     

Dial

 

Grey toned off-center sapphire dial with subdial

Hands  

Faceted polished hands and Super-LumiNova® filling

Strap   Delivered with a grey nubuck leather strap with purple stitching and keepers
Width lugs/buckle   20/18 mm
Buckle   Pin buckle or folding clasp available in stainless
Reference   ST24-GEF.SA.AC.M.A7.FC
Limited production   25 pieces per year

 

 

                                           

                                            

 


Related Articles

JULY 02 2025    |    Novelties

Greubel Forsey Unveils the Final Balancier Contemporain in Stainless Steel - A Defining Final Edition

Greubel Forsey presents the final edition of the Balancier Contemporain, marking the definitive conclusion of this iconic calibre. This timepiece is housed in a 39.6mm stainless steel case – a material that has only been used twice before in the history of the Atelier. Limited to just 33 timepieces, this edition will be built and delivered exclusively in 2025. Once complete, the Balancier Contemporain calibre will be permanently retired and will never be made again.

More than a final edition, this stainless steel interpretation is a statement of purpose – it is the rarest and most exclusive case material in the Atelier’s repertoire. Its presence here is deliberate: to honour the legacy of the Balancier Contemporain with purity, restraint, and resolve.

Compact, Yet Monumental

When it was introduced, the Balancier Contemporain redefined expectations – delivering the full Greubel Forsey experience in just 39.6mm. This final edition preserves that feat of engineering and design. Under its high-domed sapphire crystal, the gold dial reveals a rich interplay of levels, textures, and finishes. A sunburst blue hour-ring frames the composition, while a deep blue minute-circle and sectorial indications for the small seconds and power reserve create both contrast and clarity. A large visual opening draws the eye to the in-house 12.6mm balance wheel, suspended above a flat, black-polished gold plate that provides visual depth and dramatic reflection.

The movement is composed of 256 parts, each hand-finished to the highest standard. The bridges are in nickel silver, frosted and spotted by hand, with perfectly polished bevels and countersinks, straight-grained flanks, and a subtle blue treatment unique to this edition. The balance wheel bridge is flat black polished steel – one of the most demanding finishes in haute horlogerie – with hand-polished bevels that reflect light beautifully. The balance wheel itself is mounted above a flat black-polished gold plate, a surface so refined it becomes both technical and architectural.

On the movement side, a black-polished gold plate is engraved in relief with the fundamental values of Greubel Forsey – invisible to the wearer, yet finished with the same uncompromising care. Olive-domed jewels are set in gold chatons, with hand-polished countersinks that catch the light at just the right angle. Every component, visible or not, is treated with the same reverence – as if each part could stand on its own as a miniature work of art.

A Closing Statement – and a New Beginning

This is the last timepiece to carry the Balancier Contemporain calibre – but it is also the first to signal a new direction. With this final edition, Greubel Forsey opens a new chapter focused on small-diameter timepieces. Over the coming years, this creative momentum will continue to build, exploring new dimensions of mechanical expression, proportion, and elegance – all without compromise.

The Balancier Contemporain in stainless steel is a definitive conclusion – and a confident beginning.
 

View Watch Gallery
Image 1 Image 2Image 3 Image 4  
View More
JUNE 12 2025    |    Novelties

Chronoswiss Strike Two Stella Blue and Nugget: Where Precision Meets Personality

In the world of independent watchmaking, few designs capture the essence of mechanical artistry and thematic storytelling like the Chronoswiss Strike Two collection. With its signature horizontal regulator layout and exposed gear architecture, the collection is a canvas for both cosmic inspiration and historical homage. The Stellar Blue and Nugget editions, though forged from different visions, share a unified spirit: precision in motion, elevated by craftsmanship.

Architecture of Time

At the heart of both models lies the Chronoswiss Manufacture Caliber C.6000, developed in collaboration with La Joux-Perret. This automatic movement delivers a robust 55-hour power reserve, beating at 4 Hz (28,800 A/h). A skeletonized tungsten rotor, ruthenium-plated Geneva-cut bridges, and polished components reflect the brand’s commitment to mechanical transparency and refinement. Viewed through a sapphire caseback, the movement reveals a radial geometry that echoes the symmetry of the dial above.

The horizontal regulator layout defines the Strike Two identity: a floating hour display at 3 o’clock, central luminous minutes, and a small seconds subdial at 9 o’clock. Two architectural bridges span the dial, exposing the gear train and anchoring the visual rhythm of the watch.

Stellar Blue – A Tribute to Cosmic Velocity

The Stellar Blue edition draws inspiration from the brilliance and motion of stellar light. Its dial features a deep blue CVD-coated base, hand-guillochéd with linear engraving that mimics the trajectory of light through space. A silver rhodium-plated subdial adds contrast, while the luminous minute hand glides across the dial like a comet in orbit.

Encased in matte grey sandblasted stainless steel, the watch offers a futuristic silhouette that complements its celestial theme. Measuring 40 mm in diameter and 12.7 mm in thickness, it wears with elegance and presence. The strap is crafted from white nubuck calfskin leather, lined with blue Alcantara, echoing the dial’s cosmic hue.

Nugget – A Homage to Discovery and Rarity

In contrast, the Strike Two Nugget is a celebration of terrestrial treasure — a mechanical gold rush forged in solid 18ct red gold. Inspired by the thrill of unearthing something precious, the Nugget edition elevates the Strike Two architecture with warmth, weight, and richness.

Its anthracite dial, hand-guillochéd and treated with a galvanic finish, reveals depth and texture. A glossy white lacquered small seconds subdial punctuates the monochrome palette, while the exposed gearwork beneath the hour display adds mechanical drama.

The case, polished and sandblasted, retains the 40 mm diameter and 12.7 mm thickness, but its golden sheen transforms the watch into a statement of rarity. Paired with a black nubuck calfskin strap lined in blue Alcantara, the Nugget balances boldness with refinement..

Two Visions, One Philosophy

Whether inspired by the stars or the soil, the Strike Two Stellar Blue and Strike Two Nugget embody Chronoswiss’s philosophy of independent design, mechanical excellence, and thematic storytelling. Limited to 100 pieces each, these timepieces are not just instruments of time — they are expressions of discovery, crafted for collectors who seek meaning in every detail.

View Watch Gallery of Stellar Blue
Image 1 Image 2 Image 3 Image 4
View Watch Gallery of Nugget
Image 1 Image 2 Image 3 Image 4
View More
NOVEMBER 11 2025    |    Novelties

Moritz Grossmann Presents the PERPETUAL CALENDAR

To celebrate 17 years since its rebirth in 2008, Moritz Grossmann unveils a horological milestone: the PERPETUAL CALENDAR. This grand complication embodies the brand's philosophy of timeless precision, combining traditional craftsmanship with modern innovation.

The PERPETUAL CALENDAR is engineered to automatically account for the varying lengths of months and leap years, requiring no manual correction until the year 2100. This makes it one of the most technically demanding and revered complications in fine watchmaking.

The dial is a study in symmetry and clarity. A full 1–31 date scale encircles the dial, with a cup-shaped indicator framing the current date. The month and weekday are displayed on subdials at 3 and 9 o'clock, decorated with Azurage finishing. Leap year and day/night indicators are integrated into the subdials. At 12 o'clock, a poetic moon phase display features a mother-of-pearl moon gliding across a goldstone sky.

At the heart of the watch is the newly developed Calibre 101.13, a hand-wound movement based on the 100.1 calibre with an added perpetual calendar module. It comprises 401 components — 211 for the calendar module and 190 for the base movement. The movement features optimised stopwork, an integrated manual winder, and an escape wheel bearing in the barrel bridge. The finishing adheres to traditional Glashütte standards, with untreated German silver plates, raised gold chatons, and hand-engraved details.

All calendar functions can be adjusted via recessed correctors on the case, operated with a dedicated tool. A sum corrector allows for quick synchronization of all indicators after periods of inactivity.

The PERPETUAL CALENDAR is available in three elegant variants: rose gold with argenté dial (Ref. MG-003906), rose gold with anthracite dial (Ref. MG-003907), and platinum with argenté/anthracite dial (Ref. MG-003904). Each model is paired with a hand-stitched dark brown alligator leather strap and a matching prong buckle.

Moritz Grossmann continues to honour its namesake's 19th-century legacy with a commitment to "Schönstes deutsches Handwerk" — the finest German craftsmanship. The PERPETUAL CALENDAR is a testament to this enduring vision, offering collectors a timepiece that is as poetic as it is precise.

 

View Watch Gallery
Image 1 Image 2Image 3 Image 4
View More
APRIL 01 2026    |    Novelties

Greubel Forsey Evolves Mechanical Architecture with the New Balancier 3 in Titanium

Following its global debut last night, Greubel Forsey is proud to unveil a new expression of the Balancier 3. Limited to just 22 timepieces, this latest edition continues the evolution of the movement first introduced in 2023, pushing the boundaries of hand-finishing by introducing a treatment never before executed at the Atelier: a frosted titanium bridge, hand-finished with a steel brush across its entire curved surface.

Housed in the signature 41.50mm Convexe titanium case, the Balancier 3 combines this innovative finishing with vibrant blue tones to create a three-dimensional landscape where high-performance chronometry meets unparalleled ergonomic design. The variable geometry of the case is engineered to follow the natural curvature of the wrist, while the multi-level openworked bridges provide a sense of visual lightness despite the movement's technical density.

Performance without compromise defines the heart of the Balancier 3, where technical density meets a striking sense of visual openness. This hand-wound movement is composed of 282 individual parts, featuring two series-coupled fast-rotating barrels that deliver a 72-hour chronometric power reserve. At its core, the in-house variable-inertia balance wheel measures 12.60mm in diameter and is meticulously fitted with six gold mean-time screws to ensure absolute precision.

The functional layout remains faithful to its original architectural concept, displaying hours and minutes on a suspended central bridge alongside a rotating small seconds disc. While the dial side offers a three-dimensional view of the mechanics, the movement side reveals a power-reserve indication integrated into the frosted titanium bridges. Every element, from the involute circle profile gearing to the olived-domed jewels, represents a singular vision of horological excellence and the "Art of Invention."

 

View Watch Gallery  
Image 1  Image 2 Image 3  Image 4
View More
NOVEMBER 19 2025    |    Novelties

Timeless Precision: Honoring Horological Legacy and Legendary Friendship

Arnold & Son unveils the final chapter of its Constant Force 11 collection with the Constant Force Tourbillon 11 Platinum Edition, a limited series of just 11 pieces. This exceptional timepiece celebrates 260 years of horological heritage, paying homage to the legendary friendship between John Arnold and Abraham-Louis Breguet.

Crafted in platinum (Pt950), the 41.5 mm case houses a dial of hand-guilloché tremblé engraving in 18K yellow gold, inspired by the fern-covered moors of Tintagel, Cornwall—Arnold’s birthplace and the mythical land of King Arthur. The white opal subdial and visible constant force mechanism add depth and elegance.

Powered by the A&S5219 manual winding calibre, the watch features a constant force mechanism, one-minute tourbillon, and true-beat seconds. The engraved plate reads: "To the revered memory of John Arnold and Abraham-Louis Breguet. Friends in their time, legendary watchmakers always."

 
View Watch Gallery
Image 1 Image 2Image 2Image 2Image 2
View More
JUNE 09 2026    |    Novelties

Frozen Elegance: Chronoswiss Unveils the Limited-Edition Delphis Glacier

Chronoswiss is proud to unveil the Delphis Glacier, a sophisticated interpretation of eternal ice and glacial beauty. Crafted in lightweight titanium and paired with a sleek black rubber strap, this latest addition to the Delphis family merges understated elegance with the bold mechanical spirit of Chronoswiss. Frozen landscapes meet modern horology. The Delphis Glacier is housed in a 42mm Grade 5 titanium case, whose natural metallic finish reflects the quiet strength and purity of alpine glaciers. Combined with the black rubber strap, the watch achieves a refined and contemporary presence on the wrist, evoking the calm majesty of ice formations shaped over centuries by nature itself.

Mechanical Cool
At the heart of the Delphis Glacier lies an upper dial that creates the stage for the retrograde minute and jumping hour complication. The crescent is silver galvanic and features a curved hand-guillochéd surface inspired by the delicate textures of glacial ice and frozen landscapes. The subdial, a curved UFO, holds the small seconds and is finished with a blue CVD-coating with hand-guilloché craftsmanship executed inside the Atelier Lucerne. The monochromatic interplay of textures and tones creates a sophisticated composition that feels both timeless and unmistakably modern.

The Soul of Precision
The Delphis Glacier is powered by the manufacture movement C.6004, a testament to Chronoswiss dedication to precision and innovation. Beyond its visual elegance, the movement ensures outstanding functionality and reliability, transforming the Delphis Glacier into a mechanical sculpture inspired by the silent power of nature. Every detail reflects the serene beauty and resilience of Swiss glaciers. As an homage to the enduring beauty and the purity of ice, the Delphis Glacier is produced in a limited edition of only 50 pieces, making it a rare companion for collectors seeking refined modern mechanics. Discover the silence. Embrace the glacier.

 

View Watch Gallery
Chronoswiss Delphis Glacier

Chronoswiss Delphis Glacier

Chronoswiss Delphis Glacier

Chronoswiss Delphis Glacier
View More
SEPTEMBER 19 2025    |    Novelties

Armin Strom Unveils the Tribute 1 Green: A Celebration of Nature’s Elegance

Armin Strom introduces the Tribute 1 Green, a refined dress watch that pays homage to the timeless beauty of nature. Limited to just 50 pieces, this new release brings forest-inspired tones to the brand’s most elegant collection, combining artisanal craftsmanship with modern mechanical innovation.

A Forest-Inspired Masterpiece

The Tribute 1 Green features a striking off-centre dial in forest green, adorned with a hand-engraved grain d’orge guilloché pattern and crisp white Roman numerals. A frosted subdial adds depth and texture, while the green Alcantara leather strap with off-white stitching completes the composition with understated sophistication. The openworked motor barrel, secured by a polished finger bridge in stainless steel, echoes the case design and showcases Armin Strom’s signature fusion of symmetry and mechanical artistry. The 38 mm stainless steel case, with anti-reflective sapphire crystals front and back, ensures optimal clarity and elegance.

Exceptional Performance

At the heart of the Tribute 1 Green is the manual-winding Manufacture Caliber AMW21, offering an impressive 100-hour power reserve. This is made possible by the brand’s patented equal force barrel, designed for efficiency and compactness. Operating at 25,200 vibrations per hour (3.5 Hz), the movement reflects Armin Strom’s technical mastery, with 97% of components produced in-house.

Haute Horlogerie, Hand-Finished

Every Tribute 1 Green is a testament to traditional watchmaking. The case features brushed and polished surfaces, finished entirely by hand. Inside, the movement is decorated with Geneva stripes, circular graining, and a mirror-polished finger bridge, all executed by Armin Strom’s skilled artisans.

True to the brand’s commitment to excellence, each watch is assembled twice—once for mechanical precision and again after decoration—to ensure the highest standards of performance and aesthetics.  

View Watch Gallery
Image 1 Image 2  
View More
ENDLESS DISCOVERY IN YOUR INBOX
Join our mailing list to receive insider updates on our latest collections, invites to private events, and other personalized offerings.