Shopping Cart

Armin strom sets the tone in the realm of transparent mechanics with the Gravity Equal Force Ultimate Sapphire Purple

MAY 06 2024    |    Novelties

Armin Strom fuses masterful mechanics with a bold chromatic twist, unveiling its latest Ultimate Sapphire Edition. The iconic Gravity Equal Force now sports a striking purple guilloché-engraved mainplate by Kari Voutilainen. 

Armin Strom’s System 78 collection represents the independent manufacture’s purest expression of innovative haute horlogerie. Within it, the classical codes of watchmaking are revisited to bring about new functions and solutions, while also expressing the brand’s unique aesthetic sensibilities. With an emphasis on transparency, as well as highlighting kinetic elements, the Gravity Equal Force stands out as a technical tour-de-force with an instantly recognisable look – outstanding in form and function, finished by meticulous hand decoration. Now, with the new ‘Purple’ Ultimate Sapphire Edition, Armin Strom is doubling down on integrating vibrant chromatic hues with exceptional mechanics.

Let it reign: Gravity Equal Force Purple

At once regal and electric, the latest edition of the Gravity Equal Force features a colour Armin Strom has never used before. Its base plate boasts a guilloché engraved motif with a barley grain pattern, expertly handcrafted in the atelier of acclaimed independent watchmaker Kari Voutilainen using a traditional rose engine lathe. The striking purple colour is applied using a 3D PVD process, which reflects a wide spectrum of tones as it shifts with the light. Making this edition even more outstanding, the small off-centred dial is crafted from transparent sapphire crystal, which is reserved exclusively for the Gravity Equal Force’s Ultimate Sapphire Editions. The crowning glory is a light grey nubuck leather strap with purple stitching and keepers. The Gravity Equal Force Ultimate Sapphire Purple is limited to a run of 25 pieces per year.

 

Automatic: redefined

The Gravity Equal Force stands out as the first automatic watch endowed with an equal force transmission integrated directly in the mainspring barrel - a patented mechanism by Armin Strom. It provides consistent power transmission to the regulating organ, ensuring unwavering precision throughout the watch’s autonomy. The power reserve indicator forms part of the barrel, which is entirely visible from the dial side, opposite the micro-rotor with a unique click system featuring two springs for better winding efficiency.

Also this latest creation, part of Armin Strom’s perpetual quest for superior chronometric performance, was entirely developed, manufactured and decorated within the walls of the Bienne-based manufacturing site. Like all Armin Strom watches, the Gravity Equal Force Purple’s movement is assembled a first time to ensure it is in perfect working order and that it meets the brand’s exacting decorative standards, then taken apart and assembled a second time when it is ready to be cased in its final form. 

 

Putting the ‘haute’ in ‘horlogerie’

What separates a mere tool from a work of art is craftsmanship. Like a canvas for artistic expression, superlative hand-finishing applied by specialised watchmakers and seasoned artisans can be appreciated throughout the Gravity Equal Force and its many proudly exposed layers and components. Polished bevels (anglage) on the bridges, black polished screws, polished countersinks, perlage and various types of graining, be it straight or circular, as well as Geneva stripes on the three-quarter bridge visible through the case’s back.

One of the Gravity Equal Force’s most distinctive elements is the triplet of dark grey ruthenium-plated bridges that occupy the right-hand portion of the open display. Inspired by the finger-style bridges found in pocket watches, it takes up to an entire day for these bridges to be embellished by hand. First, the undersides are given a matt finish, after which the sides are given a straight-graining finish by carefully sliding them on an abrasive paper to produce continuous, shimmering fine lines. Then, the inner and outer chamfers of the bridges are bevelled with increasingly fine files and then finished with a flash polish using locally sourced gentian wood to remove even the finest lines. Finally, a straight-graining finish is applied to the top side for ultimate radiance.

Armin Strom : 15 years in the science of movement

In 2008, longtime friends and partners Serge Michel and Claude Greisler took the reins at Armin Strom and founded its very own manufacture in the watchmaking town of Biel in 2009. Just one year later, the duo presented their very first watch with a movement designed and manufactured in-house. Over the following years, Armin Strom would become a truly integrated and self-sufficient manufacture, creating 17 exclusive calibres and developing several world firsts in the domain of watchmaking. In 2016, it introduced the Mirrored Force Resonance, a game-changing resonating dual regulator developed for maximum chronometric precision with a captivating oscillation mechanism on the dial-side of the watch. In 2019, Armin Strom reinvented the automatic watch movement with the Gravity Equal Force, the first automatic watch to feature an equal force transmission mechanism within the barrel that had previously been found only in pocket watches. Today, Armin Strom stands out as a leading force of creative, independent watchmaking, with its own distinct design language and exceptional attention to detail highlighted by hand-finishing all its creations. 2024 promises to be a year full of surprises, and the best is yet to come…

 

Gravity Equal Force Ultimate Sapphire Purple

Technical specifications

                   

Indications     Hours, minutes, seconds, power reserve indicator
Movement     Armin Strom manufacture Caliber ASB19
      Automatic winding with micro rotor, Geneva-drive equal force barrel, offset display with subdial seconds
Main plate   purple PVD plate with guilloché pattern by Kari Voutilainen
Regulating system   Balance wheel with 4 regulating screws
Power reserve   Geneva stop-work limited to 72 hours
Dimensions   35.52 mm x 11.67 mm
Frequency   3,5 Hz (25,200 vph)
Finishing   Hand-finishing to the highest quality level
Jewels   28
Number of components   202
Case   stainless steel
    Sapphire crystal and case back with anti-reflective treatment
Diameter   41 mm
Height   12.65 mm
Water resistance   3ATM
Lug-to-Lug   48.09 mm
     

Dial

 

Grey toned off-center sapphire dial with subdial

Hands  

Faceted polished hands and Super-LumiNova® filling

Strap   Delivered with a grey nubuck leather strap with purple stitching and keepers
Width lugs/buckle   20/18 mm
Buckle   Pin buckle or folding clasp available in stainless
Reference   ST24-GEF.SA.AC.M.A7.FC
Limited production   25 pieces per year

 

 

                                           

                                            

 


Related Articles

NOVEMBER 19 2025    |    Novelties

DANIEL ROTH Unveils Tourbillon Platinum: A Masterpiece of Horological Revival

DANIEL ROTH proudly presents the Tourbillon Platinum, a timepiece that pays homage to the brand’s rich heritage and its founder’s enduring passion for the tourbillon complication. This exceptional creation is inspired by the 1988 reference C187 and reinterprets it with modern refinement, artisanal craftsmanship, and a noble platinum case.

The signature double-ellipse case, now crafted in platinum, measures 38.6 x 35.5 mm and is just 9.2 mm thick. It houses a hand-guilloché dial made of solid white gold, finished in anthracite and accented with a sterling silver chapter ring. The dial’s linear guilloché pattern is executed by a single Maître Guillocheur over three days, reflecting the brand’s commitment to traditional métiers d’art.

Inside beats the DR001 calibre, a manually wound movement developed by Michel Navas and Enrico Barbasini at La Fabrique du Temps Louis Vuitton. Comprising 206 components, it offers an 80-hour power reserve and operates at 3Hz. The movement is entirely hand-finished, including hidden components, and features a triple-arm seconds hand—a nod to Daniel Roth’s original design language.

The Tourbillon Platinum is the third model in the brand’s rebirth, following the Tourbillon Souscription and the rose gold edition. It offers a more contemporary aesthetic while remaining faithful to the brand’s DNA of mechanical excellence and elegant restraint.

View Watch Gallery
Image 1 Image 2Image 2Image 2Image 2
View More
APRIL 08 2026    |    Watches and Wonders 2026

Tinkler 1958: Precision at a Quarter Turn

A faithful tribute to the original model, the Tinkler 1958 repeater celebrates Angelus’s rich heritage of striking watches. Driven by a self-winding quarter-repeater movement, this double limited edition, available in gold or steel, continues the tradition of measuring instruments that built the manufacture’s reputation. From its establishment in 1891, the name Angelus has been synonymous with the chiming of a bell, a legacy reinforced by one of the Maison's first patents for a silent strike governor in 1896. Since then, repeater mechanisms have remained at the heart of Angelus collections, even being adapted into Braille-repeating watches for blinded soldiers during the First World War.

Inspired by this glorious history, Angelus is reissuing one of its rarest and most refined models: the Tinkler, based on the original 1958 edition. In 1958, Angelus filed a patent for a striking wristwatch, which was immediately followed by the original Tinkler—a pioneer of water-resistant, self-winding quarter-repeater watches. The new 38-mm case charms with a decidedly 1950s aesthetic that is clean, understated, and elegant. At 9 o’clock, the crown is balanced by a pusher that activates the quarter repeater, serving as a functional and historical hallmark of this legendary model.

The Tinkler 1958 edition is driven by the new Angelus A600 calibre, a mechanical self-winding movement that beats at 4Hz and offers a 70-hour power reserve. On request, the pusher at 9 o’clock triggers a sequence where each hour is marked by a clear strike on the first gong, followed by a double strike on two gongs to signal each quarter hour. The movement's finishing demonstrates the watchmaker's extreme attention to detail, featuring a snail-finished main plate, palladium-plated bridges adorned with Côtes de Genève, and a tungsten sunburst oscillating weight.

This new release is part of the La Fabrique line, where Angelus continues its legacy as a maker of specialty watches designed for specific activities or professional uses. The Tinkler 1958 is limited to 15 pieces in 18-carat yellow gold and 25 pieces in stainless steel, each paired with an alligator flank leather strap—ink blue for the gold version and saddle brown for the steel. Combining a modernist-style numeral 12 with exclamation-shaped hour markers at the quarter positions, the watch serves as a modern embodiment of a daring yet functional tradition.

View Watch Gallery  
Image 1  Image 2 Image 3  Image 4       
View More
JULY 04 2025    |    Novelties

Moritz Grossmann GMT Guilloche Limited Edition Dual Time Zone Watch with Hand-Guilloché Dial

The Moritz Grossmann GMT Guilloche is a celebration of global exploration and fine German watchmaking. Inspired by the colors of nature and the rhythm of travel, this dual time zone watch is available in two striking dial variants: matte green, evoking serene meadows and hidden coves, and vibrant orange, reminiscent of the glow of a setting sun.

Dual Time Functionality

Designed for the modern traveler, the GMT Guilloche features a 24-hour time zone ring encircling the dial. A distinctive arrow-shaped hand tracks a second time zone, offering intuitive day-night orientation. Local time is displayed via central hour and minute hands, with a small seconds subdial at 6 o’clock. A dedicated crown at 10 o’clock allows seamless adjustment of the second time zone without affecting the main time.

Masterful Craftsmanship

Each dial is hand-engraved using the traditional guilloché technique, creating intricate geometric patterns that shimmer with light. The green dial is paired with blued steel hands, while the orange dial features polished steel hands—both handcrafted in Glashütte.

Engineered for Precision

Inside the watch beats the calibre 100.8, a manually wound movement crafted in-house and regulated in five positions. It features 253 components, 26 jewels, and signature Grossmann innovations including the 2/3 plate with raised gold chatons, cantilevered balance cock with micrometer screw, and a separately removable winding mechanism. The second time zone mechanism is seamlessly integrated on the dial side, ensuring precision and harmony.

Limited Edition

Encased in stainless steel and fitted with a hand-stitched black alligator leather strap, each GMT Guilloche model is strictly limited to 8 pieces worldwide, making it a rare collector’s item.

Discover the Art of Glashütte

Moritz Grossmann continues to honor its founder’s legacy by blending traditional craftsmanship with modern innovation. The GMT Guilloche is a wearable work of art—an invitation to wear the world on your wrist.

 

View Watch Gallery
Image 1 Image 2Image 3 Image 4
View More
JUNE 05 2025    |    Novelties

Greubel Forsey Redefines Haute Horlogerie with the New GMT Balancier Convexe

Greubel Forsey unveils its new GMT Balancier Convexe. As the Earth takes centre stage within a newly reimagined amphitheatre, the hours, minutes, seconds, second time zone, and universal time indications become both companions and spectators to its quiet revolution.

The new GMT Balancier Convexe replaces its predecessor entirely – not as a variation, but as a complete reinterpretation. With a redesigned case, an integrated power reserve, and enhanced ergonomics, it becomes the purest expression of our GMT complication to date – and the only GMT model in our current collection.

A refined evolution
– Titanium Convexe case now more compact at 42.90 mm for improved wearability.
– New 72-hour power reserve indicator seamlessly integrated into the dial.

Technical enhancements
– 496 components, 73 more than its predecessor.
– Inclined escapement suspended beneath polished steel bridge.
– Real-time rotating globe in layered amphitheatre.
– Sapphire disc on caseback with 24 cities, La Chaux-de-Fonds replaces Paris.

Exclusivity
– Limited to 22 pieces worldwide.

View Watch Gallery
Image 1 Image 2
View More
FEBRUARY 13 2026    |    Novelties

Armin Strom Unveils the Dual Time GMT Resonance Rose Gold

Armin Strom presents a refined and visually striking evolution of its celebrated Dual Time GMT Resonance collection with the debut of the Dual Time GMT Resonance Rose Gold. Rendered for the first time in a 39 mm 18K rose‑gold case, the timepiece introduces a warm and elegant reinterpretation of the brand’s technically driven design language. Limited to 50 pieces worldwide, this edition pairs the Maison’s signature resonance innovation with a rich new aesthetic personality, blending contemporary elegance with mechanical sophistication.

A New Expression of Design & Craftsmanship
The new Rose Gold edition distinguishes itself through its interplay of warm tones and finely executed textures. The 18K rose‑gold case forms a glowing frame around the black‑gold grenage dial, a surface enriched by depth, contrast, and granular refinement. The dial’s twin layouts—each dedicated to one time zone—are clearly defined by black azurage chapter rings, ensuring intuitive reading while maintaining the balanced symmetry that defines the Resonance line. The rose‑gold‑coloured, faceted and polished hands, together with matching applied indexes, elevate the aesthetic with a luxurious brightness. At six o’clock on each sub‑dial, polished and blackened steel sun-and-moon day/night discs add functional clarity and a poetic visual touch. Completing the ensemble is a matte anthracite alligator strap accented with grey stitching and secured with a matching 18K rose‑gold pin buckle, creating a cohesive, modern, and refined profile.

The Science of Movement: Calibre ARF22
At the heart of the watch lies Armin Strom’s hand‑wound, in‑house Calibre ARF22, a movement defined by the brand’s patented resonance clutch system. This mechanism couples two independent balance wheels and allows them to synchronise through resonance, a natural physical phenomenon that enhances chronometric stability. What might otherwise remain a theoretical curiosity is transformed into a practical complication: each regulating organ governs its own time display, enabling two entirely independent time zones. Each dial also features a corresponding day/night indicator, making the watch particularly intuitive for world travellers. Operating at 3.5 Hz (25,200 vph) and offering a 42‑hour power reserve, the ARF22 movement brings a dynamic, kinetic quality to the dial, where the twin oscillators interact in real time. The aesthetic presentation of the movement reflects haute horlogerie values, with meticulous hand‑polished bevels, black‑polished steel components, circular graining, perlage, and Côtes de Genève on full display through sapphire crystals on both sides. In keeping with Armin Strom tradition, each watch is assembled twice, ensuring uncompromising mechanical integrity and flawless finishing.

The new Dual Time GMT Resonance Rose Gold is offered in a strictly limited edition of 50 pieces

 

View Watch Gallery
Image 1






  
View More
JUNE 24 2025    |    Novelties

Arnold & Son Perpetual Moon 41.5 Red Gold – Cliff Grey Edition

Arnold & Son unveils the Perpetual Moon 41.5 Cliff Grey Edition, a poetic tribute to the cliffs of Cornwall and the legacy of John Arnold, the renowned marine chronometer-maker. This limited edition of 28 pieces in 18-carat red gold reflects the brand’s deep connection to celestial navigation and English heritage.

The dial is adorned with the exclusive Stellar Rays motif, a textured pattern that plays with light through layered transparent lacquer. Its Cliff Grey tone evokes the misty British coastline, while the moon phase display—among the largest in watchmaking—glows in mother-of-pearl enhanced with Super-LumiNova. Set against a midnight-blue sky, the moon is surrounded by hand-painted constellations, Ursa Major and Cassiopeia, symbols of guidance and exploration.

The case, measuring 41.5 mm in diameter, is sculpted with refined lugs and a slim bezel that opens up the dial to its full celestial display. On the reverse, a secondary moon-phase indicator allows for precise adjustment of the moon’s age.

Inside, the manually wound A&S1512 calibre offers a 90-hour power reserve and tracks lunar cycles with remarkable precision. So accurate is its mechanism that it would take 122 years of continuous operation to accumulate a single day’s deviation from the actual lunar cycle.

Crafted entirely in-house in La Chaux-de-Fonds, the movement is finished with Geneva stripes, blued screws, and circular graining. The watch is completed with a warm grey alligator leather strap and a matching red gold pin buckle.

The Cliff Grey Edition is a refined expression of Arnold & Son’s dedication to craftsmanship, astronomy, and timeless design.

 

View Watch Gallery
Image 1 Image 2
View More
ENDLESS DISCOVERY IN YOUR INBOX
Join our mailing list to receive insider updates on our latest collections, invites to private events, and other personalized offerings.