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Introducing the Armin Strom Gravity Equal Force Ultimate Sapphire Blue

JUNE 25 2025    |    Novelties

We are thrilled to announce the launch of the Armin Strom Gravity Equal Force Ultimate Sapphire Blue, a masterpiece of Swiss horology that combines technical innovation with glacial elegance.

Design & Aesthetics

The watch features a 41 mm stainless steel case and an off-center transparent sapphire crystal dial with a subdial. The main plate, crafted by Kari Voutilainen, showcases a stunning glacial blue guilloché pattern. The color palette of silvery greys and soft blues is inspired by the serene beauty of Swiss glacial lakes. The watch is completed with a blue nubuck leather strap with ice blue stitching.

Movement & Mechanics

Powered by the proprietary Caliber ASB19, the Gravity Equal Force Ultimate Sapphire Blue is the world’s first automatic movement with a patented stop-work declutch mechanism and Geneva cross. This ensures consistent torque and precision across a 72-hour power reserve. The movement is visible through both the front and back sapphire crystals, and features hand-finished components with perlage, Geneva stripes, and circular graining.

Craftsmanship

Each watch is assembled twice to ensure reliability and refinement. Every component is hand-finished in Biel/Bienne, emphasizing traditional techniques and an open-worked design.

Brand Philosophy

Armin Strom celebrates Swiss horological tradition and innovation. Founded in 1967 and revitalized in 2009 by Claude Greisler and Serge Michel, the brand is known for exposing movement mechanics on the dial side. Their motto, “The Science of Movement,” reflects their dedication to precision and craftsmanship.

Limited Edition

The Gravity Equal Force Ultimate Sapphire Blue is limited to just 25 pieces per year, making it a truly exclusive timepiece.
 

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Armin Strom Gravity Equal Force Ultimate Sapphire Rose Gold

Armin Strom Gravity Equal Force Ultimate Sapphire Blue

Technical Specifications

Functions Hours, minutes, seconds, power reserve indicator
Movement Calibre: ASB19, automatic with micro rotor
Jewels: 28
Components: 202
Power reserve: 72 hours (Geneva stop-work)
Frequency: 3.5 Hz / 25,200 vph
Decoration:
- Bridges: bevelled and straight-grained by hand
- Mainplate: glacial blue PVD with “grain d’orge” guilloché by Kari Voutilainen
- Screws: black-polished
- Additional: perlage, Geneva stripes, circular brushing
Dial Grey-toned off-centre sapphire dial with subdial
Case Material: stainless steel
Diameter: 41 mm
Height: 12.65 mm
Lug-to-Lug: 48.09 mm
Crystal: Sapphire crystal and case back with anti-reflective treatment
Water-resistance: 3 ATM
Strap Material: blue nubuck leather
Stitching: ice blue
Buckle: stainless steel folding clasp
Reference ST24-GEF.BLU
Limited Edition 25 pieces per year

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OCTOBER 02 2025    |    Novelties

Moritz Grossmann Presents the New BENU Power Reserve: Tradition Refined

Moritz Grossmann, the independent Saxon manufacture celebrated for its uncompromising craftsmanship and technical ingenuity, introduces the latest evolution of its iconic BENU Power Reserve. This new interpretation embodies the brand’s guiding principle: progress in harmony with tradition.

A Dial That Captures Light and Time
The dial is the face of a watch — a canvas where heritage meets artistry. For the first time, the BENU Power Reserve combines its signature linear power reserve indicator with Azurage decoration. This intricate guilloché pattern of ultra-fine concentric grooves animates the outer chapter ring, creating a captivating interplay of light. The softly textured matte center in shimmering argenté silver contrasts with applied blue numerals and indices, while the brand logo and minute track appear in understated grey.

Completing this refined composition are newly designed hands, handcrafted from steel in the Glashütte atelier. Each hand is meticulously beveled, polished, and then heat-blued using traditional thermal treatment. Their elegant curvature and needle-fine tips exemplify the precision and artistry that define Moritz Grossmann.

The Poetry of Mechanics: Power Reserve Indicator
Mechanical timepieces invite interaction, and the power reserve display is a charming expression of this dialogue. Positioned beneath 12 o’clock, the linear indicator reveals a two-tone bar driven by a differential gear train. When fully wound, the bar appears white; as energy diminishes, a blue segment gradually advances — a subtle yet constant reminder of the living mechanism on the wrist.

Inside the Case: Calibre 100.2
At the heart of the BENU Power Reserve beats the Calibre 100.2, an evolution of the manufacture’s foundational movement. This hand-wound calibre incorporates a differential mechanism for the power reserve display and features the brand’s signature innovations: manual winding with a pusher, a cantilevered balance cock with micrometer screw adjustment, and a separately removable winding module. Through the sapphire crystal back, the movement reveals its artistry — broad Glashütte ribbing, hand-engraved cocks, and raised gold chatons secured by blued screws.

Classic Elegance in Every Detail
The BENU Power Reserve is offered in rose gold and white gold, each with a 41 mm case that reflects the brand’s commitment to timeless proportions. The case surfaces are finely brushed to a soft matte sheen, complemented by a cross-grooved crown and slender lugs. A grey hand-stitched leather strap with blue stitching echoes the dial’s accents, completing a harmonious design that speaks to connoisseurs of understated luxury.

A Legacy Reimagined
Founded in 1854 by visionary watchmaker Moritz Grossmann, the Glashütte tradition was revived in 2008 by master watchmaker Christine Hutter. Today, the manufactory continues to honor its heritage through innovation, artisanal excellence, and a dedication to the finest German craftsmanship.

 

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OCTOBER 07 2025    |    Novelties

A Week in Blue: The One Week Manufacture Edition Blue

Armin Strom unveils the One Week Manufacture Edition Blue, a bold evolution of its foundational calibre, now reimagined in a striking deep blue. Limited to just 100 pieces, this timepiece reflects the brand’s dedication to mechanical artistry and uncompromising craftsmanship.

A Sculptural Expression of Precision
Encased in a 41 mm stainless steel case and paired with an integrated steel bracelet, the watch features a fully openworked architecture. The traditional dial is replaced by a blue PVD-coated mainplate, creating a vivid stage for the movement’s choreography. Every component is arranged in perfect symmetry, emphasizing depth, contrast, and clarity.

Engineered for Endurance
At its core is the manual-winding Calibre ARM21, developed and assembled entirely in-house. With dual barrels in series, it delivers a full seven-day power reserve and operates at 3.5 Hz for enhanced stability. A standout feature is the three-dimensional power reserve indicator, driven by a conical gear and polished cone — a nod to traditional pocket watches.

Each movement is hand-finished to haute horlogerie standards, with Geneva stripes, polished bevels, and chamfered edges. Every piece is assembled twice, ensuring flawless performance and visual harmony.

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AUGUST 26 2025    |    Novelties

Armin Strom Unveils Tribute 1 Sandstein: A Timeless Homage Cast in Sandstone

Drawing inspiration from the natural beauty and architectural heritage of Burgdorf, Armin Strom introduces the Tribute 1 Sandstein, a limited edition timepiece that blends Swiss tradition with modern refinement. With only 50 pieces available globally, this elegant watch pays tribute to the region’s iconic sandstone and the brand’s artisanal roots.

Encased in a 38 mm stainless steel case with alternating brushed and polished finishes, the Tribute 1 Sandstein features a warm sand-toned off-centre dial adorned with a grain d’orge guilloché pattern and Roman numerals. A frosted subdial and matching sand Alcantara strap complete the harmonious design.

At its heart beats the in-house Caliber AMW21, a hand-wound movement offering an impressive 100-hour power reserve. The visible motor barrel, held by a mirror-polished finger bridge, adds a modern technical flair while honoring traditional Swiss watchmaking values.

Through sapphire crystals on both sides, the movement reveals Armin Strom’s signature hand-finishing: hand-bevelled bridges, black-polished screws, Geneva stripes, and circular graining. Each watch is assembled twice, ensuring mechanical precision and aesthetic integrity.  

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APRIL 09 2025    |    Novelties

Moritz Grossmann Unveils Exclusive ART EDITION Max Frintrop Collection

Moritz Grossmann, renowned for its exquisite craftsmanship and precision in watchmaking, proudly announces the launch of the ART EDITION Max Frintrop. This exclusive collection features sixteen unique timepieces, each showcasing a dial crafted from the top layers of renowned German painter Max Frintrop’s studio floor.

A Fusion of Art and Horology
The ART EDITION Max Frintrop marks the first collaboration between Moritz Grossmann and a contemporary artist. Each dial in this collection captures years of artistic expression, resulting in a mesmerizing display of abstract beauty. The intricate layers of paint, preserved from Frintrop’s studio floor, create a unique and captivating design for each watch.

Craftsmanship and Innovation
At the heart of each timepiece is the calibre 100.1 movement, a testament to Moritz Grossmann’s commitment to quality and precision. Components made from untreated German silver, a hand-engraved 2/3 plate, and the distinctive Grossmann balance are just a few of the features that highlight the exceptional craftsmanship of these watches.

Exclusive Design and Limited Availability
Each watch is engraved with “Unique Piece” on the case back and is available in rose gold or stainless-steel cases. Complemented by different-colored Kudu leather straps, these timepieces are as stylish as they are unique. Max Frintrop’s signature is discreetly engraved on the glass back, adding a personal touch to each piece.

A Philosophical Exploration of Time
This collaboration explores the concept of time through both art and watchmaking. Christine Hutter, CEO of Moritz Grossmann, explains, “The heart of a watch is the balance. It can be seen as philosophical proof that a watch is not just a timepiece, but also a constant reminder that our understanding of time is both fleeting and infinite.”

 

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