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SÄNTIS BY STREHLER - The world on your wrist

MARCH 25 2026    |    Novelties

Three years ago, independent watchmaker Andreas Strehler launched his new brand, Strehler, to present his philosophy and craftsmanship in a more accessible form. The first model, Sirna, was designed as an essential time‑only watch that distilled his precision, expertise, and uncompromising finishing. The second model, Säntis, takes the brand naturally into the realm of complications. Like Sirna, which was named after the town Sirnach, Säntis draws its name from the mountain near Strehler’s workshop, the highest peak of the Appenzell Alps.

World Time Concept & Crown Operation
Responding to a collector’s request and inspired by his earlier Sauterelle Heure Mondiale, Strehler created a world time watch that remains elegant, intuitive, and deeply personal. Säntis uses a Cottier‑style world time display operated entirely by a single three‑position crown—preserving design purity and simplicity. The 40 mm medical‑grade stainless‑steel case blends refinement with ergonomics and stays below 10 mm thick even with the added mechanism.

Titanium Dial & Time Zone Display
The titanium dial features a sculptural three‑dimensional texture, individually machined, engraved, and hand‑polished. Its pattern is adapted from a design created with Eric Giroud for Sirna. Surrounding it, the 24‑hour ring marks day and night and rotates once per day, aligning with a fixed city ring listing 24 time zones. Central European Time is indicated by “Strehler” rather than a city, and DST‑observing cities are marked with a sun symbol. Both the city disc and 24‑hour disc use luminous printing, with additional luminous dots along the minute track.

Colour Options, Hands & Movement
The titanium dial features a sculptural three‑dimensional texture, individually machined, engraved, and hand‑polished. Its pattern is adapted from a design created with Eric Giroud for Sirna. Surrounding it, the 24‑hour ring marks day and night and rotates once per day, aligning with a fixed city ring listing 24 time zones. Central European Time is indicated by “Strehler” rather than a city, and DST‑observing cities are marked with a sun symbol. Both the city disc and 24‑hour disc use luminous printing, with additional luminous dots along the minute track.

Strap, Presentation & Limited Production
The Säntis comes with a subtly grained brown calfskin strap with contrasting off‑white stitching, and other colours are available upon request. Its steel pin buckle is crafted in‑house, echoing the case’s lines. The watch is delivered in a beechwood box with a cognac leather travel pouch. While not limited, production is naturally restricted due to the fully in‑house manufacturing of cases, dials, hands, and movements, resulting in only 30–50 watches per year shared between Sirna and Säntis.

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Dominique Renaud Pulse60

SÄNTIS BY STREHLER

Technical Specifications

 
Movement
Calibre SA-30W Automatic mechanical movement
Dimensions 30 mm
Height 5,05mm
Number of parts 224
Number of jewels 30
Power reserve Minimum 60 hours
Escapement Strehler Swiss-Lever escapement
Balance Free-sprung with 4 regulating screws
Frequency 21,600 vph (3 Hz)
Functions Hours, minutes and world time with day-night indication
Rotor 18k gold with ceramic ball-bearing
Decoration Circular Geneva stripes, perlage, polished bevelled edges with inward angles
Exterior
Case Materials Medical-grade stainless steel
Diameter 40 mm (47mm lug to lug)
Height 9.7mm
Crystal Anti-reflective sapphire
Back Secured by 4 screws with sapphire crystal
Water Resistance 3 ATM / 30 m
Dial Titanium, machined, laser engraved, polished by hand and anodised - Proprietary pattern derived from a design by Eric Giroud - Circular-brushed stainless steel chapter ring – galvanized brass 24-hour ring with day-night indication – Anodized titanium minute track ring with luminous dots
Hands Hand-polished faceted stainless steel tipped with white SuperLuminova C1 BL X1 with blue luminescence
Strap Brown calf leather with off-white stitching
Buckle Medical-grade stainless steel

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OCTOBER 07 2025    |    Novelties

A Week in Blue: The One Week Manufacture Edition Blue

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A Sculptural Expression of Precision
Encased in a 41 mm stainless steel case and paired with an integrated steel bracelet, the watch features a fully openworked architecture. The traditional dial is replaced by a blue PVD-coated mainplate, creating a vivid stage for the movement’s choreography. Every component is arranged in perfect symmetry, emphasizing depth, contrast, and clarity.

Engineered for Endurance
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Each movement is hand-finished to haute horlogerie standards, with Geneva stripes, polished bevels, and chamfered edges. Every piece is assembled twice, ensuring flawless performance and visual harmony.

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MARCH 02 2026    |    Novelties

Introducing the Armin Strom Mirrored Force Resonance Ruby

ARMIN STROM introduces a compelling new interpretation of its most emblematic complication with the debut of the Mirrored Force Resonance Ruby. This creation stands out through its extraordinary natural ruby dial, sourced and crafted by a local Swiss stone artisan. The brand selected only genuine ruby exhibiting depth of colour, fine inclusions, and naturally occurring variations—features that are not flaws but signatures of authenticity, shaped by geological processes over millions of years. As light moves across the dial, subtle tonal shifts appear, infusing the watch with a vibrant mineral presence that contrasts strikingly with the symmetry and modernity of the exposed mechanics.

Beyond its visual impact, this edition embodies ARMIN STROM’s belief that materials must carry meaning. While natural ruby asserts its aesthetic and symbolic presence on the dial, synthetic ruby jewels within the movement fulfil their longstanding horological role of reducing friction and ensuring long-term precision. It is a thoughtful dialogue between nature and engineering, where raw mineral beauty coexists with technical necessity.

At the core of the watch lies the hand-finished Calibre ARF21, a manufacture movement entirely designed and produced in-house. Its defining feature is the brand’s patented Resonance Clutch Spring, which connects two independent regulating systems, enabling the balance wheels to oscillate in harmonic resonance. This phenomenon enhances chronometric stability and is visually showcased by a pusher at 2 o’clock that resets both seconds hands simultaneously—a dramatic demonstration of mechanical synchronicity in action. Operating at 3.5 Hz (25,200 vph) and offering a 48-hour power reserve, the movement transforms a centuries-old scientific principle into contemporary watchmaking mastery.

Craftsmanship remains central to ARMIN STROM’s ethos. The bridges feature hand-polished bevels, black-polished screws, perlage, and circular graining, with Geneva stripes enriching the reverse side. As with every ARMIN STROM timepiece, each watch is assembled twice, ensuring absolute performance and finishing quality. This meticulous approach, combined with the vibrant ruby dial, creates a visually dynamic composition—a living interplay between stone, metal, and motion.

Encased in a 43 mm stainless steel case and fitted with a grey Alcantara strap featuring white stitching, the Mirrored Force Resonance Ruby delivers both presence and refinement. It is not merely a new dial variation, but an artistic expression grounded in horological integrity—an encounter between natural geology and mechanical resonance, distilled into a timepiece of exceptional character.

 

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JUNE 25 2025    |    Novelties

Introducing the Armin Strom Gravity Equal Force Ultimate Sapphire Blue

We are thrilled to announce the launch of the Armin Strom Gravity Equal Force Ultimate Sapphire Blue, a masterpiece of Swiss horology that combines technical innovation with glacial elegance.

Design & Aesthetics

The watch features a 41 mm stainless steel case and an off-center transparent sapphire crystal dial with a subdial. The main plate, crafted by Kari Voutilainen, showcases a stunning glacial blue guilloché pattern. The color palette of silvery greys and soft blues is inspired by the serene beauty of Swiss glacial lakes. The watch is completed with a blue nubuck leather strap with ice blue stitching.

Movement & Mechanics

Powered by the proprietary Caliber ASB19, the Gravity Equal Force Ultimate Sapphire Blue is the world’s first automatic movement with a patented stop-work declutch mechanism and Geneva cross. This ensures consistent torque and precision across a 72-hour power reserve. The movement is visible through both the front and back sapphire crystals, and features hand-finished components with perlage, Geneva stripes, and circular graining.

Craftsmanship

Each watch is assembled twice to ensure reliability and refinement. Every component is hand-finished in Biel/Bienne, emphasizing traditional techniques and an open-worked design.

Brand Philosophy

Armin Strom celebrates Swiss horological tradition and innovation. Founded in 1967 and revitalized in 2009 by Claude Greisler and Serge Michel, the brand is known for exposing movement mechanics on the dial side. Their motto, “The Science of Movement,” reflects their dedication to precision and craftsmanship.

Limited Edition

The Gravity Equal Force Ultimate Sapphire Blue is limited to just 25 pieces per year, making it a truly exclusive timepiece.
 

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JULY 18 2025    |    Novelties

Chromatic Precision: Armin Strom Orbit in Lime & Ice

Armin Strom, the independent Swiss watchmaker renowned for its openworked designs and mechanical innovation, proudly unveils two striking new additions to its System 78 collection: the Orbit Lime Green and Orbit Ice Blue.

These limited edition timepieces—each restricted to just 20 pieces worldwide—introduce vibrant new fumé dials that blend bold aesthetics with technical mastery. The Lime Green model radiates energy and modernity, while the Ice Blue version offers a serene and sophisticated presence. Both dials feature a gradient effect that transitions from vivid color at the center to deep black at the edges, enhancing the visual depth of the openworked design.

A World-First Date Display on Demand

At the heart of both models lies the Armin Strom Manufacture Caliber ASS20, the world’s first movement to feature a date display on a ceramic bezel that appears only when activated. A pusher at 10 o’clock engages the date hand, which points to the current date and advances automatically at midnight. A second press returns the hand to its neutral position, offering a playful yet practical complication powered by a column-wheel mechanism.

The movement also incorporates Armin Strom’s patented Equal Force Barrel, delivering consistent energy for a stable 72-hour power reserve.

Haute Horology Craftsmanship

Each Orbit model is meticulously hand-finished at Armin Strom’s Manufacture in Biel/Bienne, employing traditional techniques such as anglage, perlage, and circular graining. The off-center dial is paired with rhodium-coated hands enhanced with Super-LumiNova®, ensuring legibility and elegance. The watches are housed in a stainless steel case with a fixed ceramic bezel and come with a matching bracelet featuring a double-folding clasp.

The Science of Movement

Founded in 1967 and revitalized in 2009, Armin Strom continues to push the boundaries of horological innovation. Every timepiece is designed, developed, and assembled in-house, reflecting the brand’s commitment to transparency, craftsmanship, and mechanical excellence.

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FEBRUARY 24 2026    |    Novelties

Chronoswiss Reimagines a Modern Classic with the New Lunar Chronograph Aurora

Chronoswiss introduces the Lunar Chronograph Aurora, a contemporary evolution of one of the brand’s most enduring icons. Since its debut in 1999, the Lunar Chronograph has symbolized Chronoswiss’s ability to blend classical Swiss watchmaking with an independent, expressive spirit. The new Aurora edition carries this legacy forward through a captivating reinterpretation rooted in light, color, and mechanical harmony.

At the heart of the transformation is its fully CVD‑coated dial, which shifts fluidly from deep green to vivid blue as light moves across its surface. Inspired by the ethereal glow of the aurora borealis, this chromatic effect gives the watch a quietly dramatic presence, making every glance feel like a changing atmospheric phenomenon. Balanced chronograph counters, a central analog date, and a poetic moon phase at 3 o’clock come together to form a composition that remains faithful to the model’s architectural heritage while embracing a distinctly modern personality.

The polished stainless‑steel case retains iconic design elements that have defined Chronoswiss for decades, including the onion crown and screwed lugs—details that reinforce the watch’s lineage and mechanical authenticity. Paired with a contemporary grey nubuck leather strap, the Lunar Chronograph Aurora combines classical provenance with renewed visual energy, offering collectors a sophisticated yet forward‑looking chronograph that bridges past and present with effortless elegance.

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