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Chronoswiss Announces Strategic Partnership with ERT Formula E Team, Pioneering Luxury in Electric Motorsports.

MARCH 30 2024    |    Brand News

Chronoswiss is proud to announce a groundbreaking partnership with the ERT Formula E Team, marking a union that champions innovation, sustainability, and the avant-garde spirit of electric motorsports. As a brand synonymous with "Modern Mechanical" timepieces, Chronoswiss sees this collaboration as a natural synergy between two pioneers in their respective fields.
Oliver Ebstein, CEO and Owner of Chronoswiss, expressed excitement about the collaboration. "Joining forces with the ERT Formula E Team is a thrilling new chapter for us. It reinforces our dedication to forward-thinking luxury and aligns with our commitment to sustainable progress. ERT’s trailblazing efforts in Formula E resonate with our own quest for excellence and innovation in watchmaking."
The partnership will integrate Chronoswiss branding into the adrenaline filled world of ERT. From the race cars' sleek mirrors and nose cone to the driver’s gloves, our emblem will feature prominently, ensuring visibility that befits the stature of our craftsmanship.

 

To celebrate the partnership Chronoswiss has launched an exclusive Limited Edition of 50 timepieces: The ReSec Hurricane Volt. A super-charged, yet fully mechanical watch that reflects the ethos of high end watchmaking and high speed racing.

"We are honored to be a major partner with ERT, a team that stands at the vanguard of technological advancement and environmental responsibility," added Oliver Ebstein. "This is an affirmation of Formula E's growing eminence in the sporting world and its compatibility with the luxury sector. The collaboration promises to elevate both our brands in celebrating the art of precision and the spirit of the future."


 

About ERT Formula E Team
The ERT Formula E Team has participated in the ABB FIA Formula E World Championship since its inception and won the inaugural Drivers' Championship title as Team China Racing in 2015. Based at the home of British Motorsport at Silverstone Circuit, the ambitious team is committed to challenging the status quo of Formula E and is fast establishing itself as a respected challenger team among the giants of the industry.


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Moritz Grossmann, renowned for its exquisite craftsmanship and precision in watchmaking, proudly announces the launch of the ART EDITION Max Frintrop. This exclusive collection features sixteen unique timepieces, each showcasing a dial crafted from the top layers of renowned German painter Max Frintrop’s studio floor.

A Fusion of Art and Horology
The ART EDITION Max Frintrop marks the first collaboration between Moritz Grossmann and a contemporary artist. Each dial in this collection captures years of artistic expression, resulting in a mesmerizing display of abstract beauty. The intricate layers of paint, preserved from Frintrop’s studio floor, create a unique and captivating design for each watch.

Craftsmanship and Innovation
At the heart of each timepiece is the calibre 100.1 movement, a testament to Moritz Grossmann’s commitment to quality and precision. Components made from untreated German silver, a hand-engraved 2/3 plate, and the distinctive Grossmann balance are just a few of the features that highlight the exceptional craftsmanship of these watches.

Exclusive Design and Limited Availability
Each watch is engraved with “Unique Piece” on the case back and is available in rose gold or stainless-steel cases. Complemented by different-colored Kudu leather straps, these timepieces are as stylish as they are unique. Max Frintrop’s signature is discreetly engraved on the glass back, adding a personal touch to each piece.

A Philosophical Exploration of Time
This collaboration explores the concept of time through both art and watchmaking. Christine Hutter, CEO of Moritz Grossmann, explains, “The heart of a watch is the balance. It can be seen as philosophical proof that a watch is not just a timepiece, but also a constant reminder that our understanding of time is both fleeting and infinite.”

 

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JUNE 25 2024    |    Novelties

Back in sleek anthracite: Armin Strom unveils the One Week Manufacture Edition

Biel/Bienne, Switzerland, 26 June 2024: Following the inaugural redesigned One Week First Edition that made its debut in 2023, Armin Strom unveils a new version of the successor to its first-ever manufacture movement with the One Week Manufacture Edition. The highly architectural openworked movement, housed in a sleek and sporty steel case with an integrated bracelet, is now presented in a range of grey and anthracite hues. Limited to 100 pieces, the One Week Manufacture Edition foregoes colour to bring out the beauty of its uniquely constructed manual calibre.

15 years ago, independent watchmaking brand Armin Strom took a major leap that would forever change its trajectory. Realising that the path to true independence lies in mastering every step of the process, it established its very own manufacture in Biel. A year later, the first timepiece produced by its vertically integrated manufacture was unveiled: the One Week. Entirely developed and manufactured in-house and designed with symmetrical harmony in mind, it stood out thanks to its unique movement architecture featuring two barrels that together provide a seven-day power reserve. This milestone marked the beginning of many new calibres and innovations by the Armin Strom manufacture, showcasing their dedication to the science of movement and garnering the admiration and respect of even the most discerning and seasoned collectors.

The new One Week Manufacture Edition completely reimagines this milestone calibre in line with the brand’s recent bolder, more three-dimensional approach to calibre design, all in a sleek and serene execution that further highlights its ingenuity and uniqueness. The mainplate, bridges and parts, visible on the dial thanks to the openworked movement design, are anthracite PVD coated for a striking look.

As Armin Strom founder Serge Michel notes: “Collectors who missed the opportunity to get a first edition of the redesigned One Week will now have another chance. The Manufacture Edition of the new One Week will be limited to 100 pieces.”

Sporty yet classy, this model exudes calmness and serenity with its anthracite tones and the symmetrical harmony of its in-house movement.

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