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Greubel Forsey Announces Leadership Transition

APRIL 29 2024    |    Brand News

It is with great pleasure that we inform you of a leadership transition at our partner Greubel Forsey. After four outstanding years as CEO, Antonio Calce will be passing the torch to his close colleague Michel Nydegger to assume the CEO position on August 5, 2024. We extend our sincere gratitude to Antonio Calce for his exemplary leadership, dedication, and contributions during his tenure, which have greatly furthered Greubel Forsey's success both financially and in organizational development. 

Michel Nydegger is a long-standing member of Greubel Forsey's Atelier who has acquired invaluable experience in his various roles since 2016. Over the past four years, he has superbly led Marketing & Communication under Antonio Calce's direction. His appointment as CEO reflects his deep understanding of Greubel Forsey's vision and strategic goals. 

Antonio Calce will take on the role of Vice President and ensure a seamless transition. Meanwhile, Greubel Forsey will remain independently owned under the continued leadership of Robert Greubel, Stephen Forsey, and Antonio Calce. 

As a valued partner of Greubel Forsey, we appreciate your loyal support and look forward to continuing our partnership under Michel Nydegger's new stewardship. This leadership transition will assure Greubel Forsey's position at the forefront of fine watchmaking for many years to come.


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JULY 04 2025    |    Novelties

Moritz Grossmann GMT Guilloche Limited Edition Dual Time Zone Watch with Hand-Guilloché Dial

The Moritz Grossmann GMT Guilloche is a celebration of global exploration and fine German watchmaking. Inspired by the colors of nature and the rhythm of travel, this dual time zone watch is available in two striking dial variants: matte green, evoking serene meadows and hidden coves, and vibrant orange, reminiscent of the glow of a setting sun.

Dual Time Functionality

Designed for the modern traveler, the GMT Guilloche features a 24-hour time zone ring encircling the dial. A distinctive arrow-shaped hand tracks a second time zone, offering intuitive day-night orientation. Local time is displayed via central hour and minute hands, with a small seconds subdial at 6 o’clock. A dedicated crown at 10 o’clock allows seamless adjustment of the second time zone without affecting the main time.

Masterful Craftsmanship

Each dial is hand-engraved using the traditional guilloché technique, creating intricate geometric patterns that shimmer with light. The green dial is paired with blued steel hands, while the orange dial features polished steel hands—both handcrafted in Glashütte.

Engineered for Precision

Inside the watch beats the calibre 100.8, a manually wound movement crafted in-house and regulated in five positions. It features 253 components, 26 jewels, and signature Grossmann innovations including the 2/3 plate with raised gold chatons, cantilevered balance cock with micrometer screw, and a separately removable winding mechanism. The second time zone mechanism is seamlessly integrated on the dial side, ensuring precision and harmony.

Limited Edition

Encased in stainless steel and fitted with a hand-stitched black alligator leather strap, each GMT Guilloche model is strictly limited to 8 pieces worldwide, making it a rare collector’s item.

Discover the Art of Glashütte

Moritz Grossmann continues to honor its founder’s legacy by blending traditional craftsmanship with modern innovation. The GMT Guilloche is a wearable work of art—an invitation to wear the world on your wrist.

 

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AUGUST 13 2025    |    Novelties

The Golden Era Begins: Mirrored Force Resonance in Rose Gold

Armin Strom proudly unveils a new expression of its horological mastery with the launch of the Mirrored Force Resonance in 18K Rose Gold. This limited edition marks a significant milestone for the brand’s most iconic timepiece, blending technical innovation with timeless elegance.

A First in Rose Gold

For the first time, Armin Strom’s signature case is crafted from 18K rose gold, offering a warm and luxurious aesthetic. The 43 mm case features alternating brushed and polished finishes, enhancing its sculptural presence. Beneath the sapphire crystal, a bold black off-centre dial showcases a handcrafted sunray guilloché pattern, created using a traditional rose engine lathe. A chapter ring with circular finishing adds depth and texture, while a dark grey Alcantara strap completes the refined look.

Resonance Engineered for Performance

At the heart of this timepiece lies the Caliber ARF21, a manually wound movement that exemplifies Armin Strom’s pioneering work in resonance watchmaking. The patented Resonance Clutch Spring synchronizes two independent balance wheels, enhancing precision and chronometric stability. A pusher at 2 o’clock resets the twin seconds counters, offering a visual demonstration of the resonance mechanism’s accuracy.

Craftsmanship Without Compromise

Every surface of the movement is meticulously hand-finished, visible through sapphire crystals on both sides of the case. Techniques such as hand-beveling, black polishing, perlage, and circular graining highlight Armin Strom’s commitment to haute horology. Each watch is assembled twice to ensure mechanical integrity and flawless finishing.

Limited Edition of 15 Pieces

This exclusive release is limited to just 15 pieces, each priced at CHF 88,000. It represents a rare opportunity to own a timepiece that embodies both technical brilliance and artisanal beauty.
A Statement from Claude Greisler

“The introduction of an 18-karat rose gold case marks a significant milestone for the Mirrored Force Resonance series. This choice of material not only enhances the aesthetic appeal but also underscores our commitment to offering a diverse range of options to our clientele,” said Claude Greisler, Co-Founder and Master Watchmaker at Armin Strom.

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JULY 18 2025    |    Novelties

Chromatic Precision: Armin Strom Orbit in Lime & Ice

Armin Strom, the independent Swiss watchmaker renowned for its openworked designs and mechanical innovation, proudly unveils two striking new additions to its System 78 collection: the Orbit Lime Green and Orbit Ice Blue.

These limited edition timepieces—each restricted to just 20 pieces worldwide—introduce vibrant new fumé dials that blend bold aesthetics with technical mastery. The Lime Green model radiates energy and modernity, while the Ice Blue version offers a serene and sophisticated presence. Both dials feature a gradient effect that transitions from vivid color at the center to deep black at the edges, enhancing the visual depth of the openworked design.

A World-First Date Display on Demand

At the heart of both models lies the Armin Strom Manufacture Caliber ASS20, the world’s first movement to feature a date display on a ceramic bezel that appears only when activated. A pusher at 10 o’clock engages the date hand, which points to the current date and advances automatically at midnight. A second press returns the hand to its neutral position, offering a playful yet practical complication powered by a column-wheel mechanism.

The movement also incorporates Armin Strom’s patented Equal Force Barrel, delivering consistent energy for a stable 72-hour power reserve.

Haute Horology Craftsmanship

Each Orbit model is meticulously hand-finished at Armin Strom’s Manufacture in Biel/Bienne, employing traditional techniques such as anglage, perlage, and circular graining. The off-center dial is paired with rhodium-coated hands enhanced with Super-LumiNova®, ensuring legibility and elegance. The watches are housed in a stainless steel case with a fixed ceramic bezel and come with a matching bracelet featuring a double-folding clasp.

The Science of Movement

Founded in 1967 and revitalized in 2009, Armin Strom continues to push the boundaries of horological innovation. Every timepiece is designed, developed, and assembled in-house, reflecting the brand’s commitment to transparency, craftsmanship, and mechanical excellence.

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AUGUST 19 2025    |    Novelties

Greubel Forsey Launches the Nano Foudroyante: A New Chapter in Watchmaking Innovation

Greubel Forsey has officially released the Nano Foudroyante, a groundbreaking timepiece that blends cutting-edge nanomechanics with refined craftsmanship. Limited to just 22 pieces, this watch marks a major milestone for the brand, evolving from its earlier Experimental Watch Technology (EWT) concept into a fully developed and independent creation.

The Nano Foudroyante is crafted entirely in white gold and features a rhodium-finished dial with a blue minute track, blued steel hands, and a white foudroyante dial for enhanced legibility. A blue textured rubber strap completes the look, giving the watch a modern and sporty edge.

What sets this timepiece apart is its use of nanomechanics—a revolutionary approach that allows the foudroyante complication to operate using just 16 nanojoules of energy per jump. That’s 1,800 times less than traditional designs. The complication divides each second into six parts, with a red-treated hand rotating once per second, driven directly by the balance wheel. There’s no traditional gear train, just a series of ultra-efficient, low-inertia wheels.

The Nano Foudroyante also features Greubel Forsey’s first flying tourbillon, with the foudroyante dial always facing twelve o’clock for easy reading. Despite its complexity—428 components in total—the movement fits into a compact 37.90mm case, making it the smallest Greubel Forsey watch ever made.

This release is a bold statement of innovation and intent, offering collectors a rare opportunity to own one of the most advanced mechanical watches ever created..
 

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