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Greubel Forsey Announces Leadership Transition

APRIL 29 2024    |    Brand News

It is with great pleasure that we inform you of a leadership transition at our partner Greubel Forsey. After four outstanding years as CEO, Antonio Calce will be passing the torch to his close colleague Michel Nydegger to assume the CEO position on August 5, 2024. We extend our sincere gratitude to Antonio Calce for his exemplary leadership, dedication, and contributions during his tenure, which have greatly furthered Greubel Forsey's success both financially and in organizational development. 

Michel Nydegger is a long-standing member of Greubel Forsey's Atelier who has acquired invaluable experience in his various roles since 2016. Over the past four years, he has superbly led Marketing & Communication under Antonio Calce's direction. His appointment as CEO reflects his deep understanding of Greubel Forsey's vision and strategic goals. 

Antonio Calce will take on the role of Vice President and ensure a seamless transition. Meanwhile, Greubel Forsey will remain independently owned under the continued leadership of Robert Greubel, Stephen Forsey, and Antonio Calce. 

As a valued partner of Greubel Forsey, we appreciate your loyal support and look forward to continuing our partnership under Michel Nydegger's new stewardship. This leadership transition will assure Greubel Forsey's position at the forefront of fine watchmaking for many years to come.


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Armin Strom Unveils the Gravity Equal Force Ultimate Sapphire Rose Gold — A Masterpiece of Mechanics and Elegance

Independent Swiss watchmaker Armin Strom proudly presents the Gravity Equal Force Ultimate Sapphire Rose Gold, a timepiece that exemplifies the brand’s commitment to horological innovation, artisanal craftsmanship, and visual harmony.

Encased in 18K rose gold, this limited-edition watch features a sculptural movement architecture that plays with tone and texture. A brown guilloché mainplate, rose gold-colored bridges, and a floating off-centre sapphire dial create a refined and coherent composition. The watch is paired with a matte brown nubuck leather strap, adding an earthy elegance to the overall aesthetic.

At the heart of the timepiece is the Caliber ASB19, Armin Strom’s groundbreaking automatic movement. It incorporates a patented stop-work declutch mechanism and Geneva cross within the barrel, ensuring consistent torque delivery throughout its 72-hour power reserve. A micro-rotor enables efficient winding while preserving the symmetry and visibility of the movement — a hallmark of Armin Strom’s design philosophy.

Every component, visible or hidden, is hand-finished to haute horology standards. Techniques such as beveling, straight-graining, perlage, Geneva stripes, and black-polished screws are applied with precision and care. The mainplate features a “grain d’orge” guilloché pattern, crafted by master artisan Kari Voutilainen using a traditional hand-operated machine.

This exceptional timepiece is limited to just 25 pieces per year, making it a rare and radiant statement in the world of independent watchmaking. It is a testament to Armin Strom’s philosophy: Mechanics First. Always.

This exceptional timepiece is limited to just 25 pieces per year, making it a rare and radiant statement in the world of independent watchmaking. Priced at CHF 39,400, it is a testament to Armin Strom’s philosophy: Mechanics First. Always.

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JUNE 16 2025    |    Novelties

Traditional craftsmanship with modern appeal - Moritz Grossmann TREMBLAGE Green

Moritz Grossmann proudly unveils the TREMBLAGE Green, a limited edition timepiece that redefines elegance through heritage craftsmanship and a bold new aesthetic. Available in rose gold and white gold, with only 8 pieces of each, this extraordinary watch is a tribute to the art of traditional engraving and the timeless beauty of horological design.

At the heart of the TREMBLAGE Green lies a dial crafted from German silver, meticulously hand-engraved using the rare tremblage technique. This centuries-old method creates a fine, matte texture that diffuses light with a soft, meditative glow. The dial is finished in a deep, complex green—symbolizing renewal, harmony, and depth—making it a standout piece that remains understated and refined.

Encased in a 41 mm case of 750/000 rose or white gold, the watch is powered by the in-house calibre 100.1, a hand-wound movement visible through a sapphire crystal case back. Every component is hand-finished, from the Glashütte ribbing and polished bevels to the engraved balance cock. The watch features hours, minutes, and a small seconds display with a stop-second function, all operated via a gold crown and lateral pusher.

Completing the look is a hand-stitched dark brown alligator leather strap, offering both comfort and sophistication. The TREMBLAGE Green is not just a timepiece—it is a celebration of “Schönstes deutsches Handwerk” (the finest German craftsmanship), brought to life with modern sensibility and timeless appeal.

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Moritz Grossmann Presents the PERPETUAL CALENDAR

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The dial is a study in symmetry and clarity. A full 1–31 date scale encircles the dial, with a cup-shaped indicator framing the current date. The month and weekday are displayed on subdials at 3 and 9 o'clock, decorated with Azurage finishing. Leap year and day/night indicators are integrated into the subdials. At 12 o'clock, a poetic moon phase display features a mother-of-pearl moon gliding across a goldstone sky.

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All calendar functions can be adjusted via recessed correctors on the case, operated with a dedicated tool. A sum corrector allows for quick synchronization of all indicators after periods of inactivity.

The PERPETUAL CALENDAR is available in three elegant variants: rose gold with argenté dial (Ref. MG-003906), rose gold with anthracite dial (Ref. MG-003907), and platinum with argenté/anthracite dial (Ref. MG-003904). Each model is paired with a hand-stitched dark brown alligator leather strap and a matching prong buckle.

Moritz Grossmann continues to honour its namesake's 19th-century legacy with a commitment to "Schönstes deutsches Handwerk" — the finest German craftsmanship. The PERPETUAL CALENDAR is a testament to this enduring vision, offering collectors a timepiece that is as poetic as it is precise.

 

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