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Armin Strom introduces the Orbit Purple

MARCH 25 2025    |    Watches and Wonders 2025

With the Orbit, we’ve created the world’s first on-demand pointer-date on a bezel. And in doing so, we didn’t just rethink a complication — we introduced a whole new experience. Most watches just force the date on you. The date function is always present — whether you like it or not, it shifts at midnight, ticking off another day. The Orbit? It’s different. It only displays the date when you ask.


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APRIL 29 2026    |    Novelties

A Splash of Fresh Green: Moritz Grossmann Debuts the TEFNUT Silver-Plated by Friction Anniversary Watch

The year 2026 marks a historic milestone for the Moritz Grossmann manufactory in Glashütte, as it celebrates the 200th birthday of its visionary founder and namesake, born on March 27, 1826. A genius watchmaker, scientist, author, and initiator of the German Watchmaking School, Grossmann profoundly shaped the craft of horology and the fate of his hometown. Rather than merely imitating historical concepts, the modern manufactory honors his legacy by blending his cutting-edge philosophy with modern engineering. This dedication to technological perfection and exceptional aesthetics cements its place among the world's elite elite watchmakers.

To commemorate this bicentennial occasion, the brand has unveiled its third anniversary special edition: the TEFNUT Silver-Plated by Friction. Debuting on April 29, 2026, this launch presents an exclusive premiere for collectors—the very first time that the sleek TEFNUT model is made available in a stunning 750/000 yellow gold case, alongside a 750/000 white gold version. Both variations pay homage to their heritage by incorporating an "1826" engraving on the balance cock and showcasing a vintage 1875 "M. GROSSMANN" logo on the dial.

At the heart of the timepiece lies the ultra-flat manufactory calibre 102.1, a hand-wound movement measuring just 4 mm in height and 26 mm in diameter. This compact footprint enables the watch to retain its remarkably elegant, low-profile silhouette. The calibre embodies classic Grossmann pillar movement architecture with a 3/5 plate, incorporating his signature raised gold chatons, an optimized mainspring barrel with bilateral jewel bearings, and a stepped balance cock with a micrometer screw. Each component is meticulously hand-finished to ensure absolute technical and visual distinctiveness.

The defining aesthetic feature of this model is its striking dial, which boasts a rare "silver-plated by friction" finish. Executed entirely by hand in the brand's ateliers, a master artisan brushes a specialized paste of silver powder, salt, cream of tartar, and water onto the brass surface to create a velvety, fine-grained texture that beautifully diffuses light. To provide a contemporary contrast, the numerals, minute scale, and historic logo are rendered in a vibrant green hue. Hovering above are extraordinarily fine, hand-crafted lance-shaped hands, polished in gold for the yellow gold model and annealed to a brown-violet tone for the white gold edition. Each variation is strictly limited to just 12 pieces worldwide.

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APRIL 01 2025    |    Watches and Wonders 2025

Armin Strom Introduces The One Week Skeleton

The Armin Strom One Week Titanium Skeleton, an openworked masterpiece now fully skeletonized to reveal the intricate heart of its mechanics, combines striking design with precision engineering. Encased in lightweight titanium grade 5, it balances strength with comfort, providing a feeling of lightness that makes it easy to wear all week long.

The Armin Strom One Week Titanium Skeleton is a showcase of skeletonization, a technique that is rooted in Mr. Armin Strom’s philosophy and heritage. He sought to enhance depth and three-dimensionality while avoiding see-through to maintain elegance.

The 2023 One Week was already openworked by nature, but this version goes even further, removing more material to highlight the movement’s complexity. Few watches combine openworking and skeletonization at this level. The small seconds dial is skeletonized, revealing the power reserve level and the escapement wheel for a 3D mechanical animation. The mainplate and the barrels are also skeletonized enhancing aesthetics. Thanks to this skeletonization, the power reserve indicator is highlighted as well as the cone mechanism, reminiscent of ancient pocket watches. A major highlight is the case back, offering a mesmerizing view of the entire mechanism.

With a 7-day power reserve, this watch keeps time accurate for an entire week without needing winding. The hand-finished details reflect the level of craftsmanship behind its design. Limited to 100 pieces, the One Week Titanium Skeleton offers a refined, functional timepiece that blends robustness and comfort in a minimalist package.
 

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AUGUST 26 2025    |    Novelties

Armin Strom Unveils Tribute 1 Sandstein: A Timeless Homage Cast in Sandstone

Drawing inspiration from the natural beauty and architectural heritage of Burgdorf, Armin Strom introduces the Tribute 1 Sandstein, a limited edition timepiece that blends Swiss tradition with modern refinement. With only 50 pieces available globally, this elegant watch pays tribute to the region’s iconic sandstone and the brand’s artisanal roots.

Encased in a 38 mm stainless steel case with alternating brushed and polished finishes, the Tribute 1 Sandstein features a warm sand-toned off-centre dial adorned with a grain d’orge guilloché pattern and Roman numerals. A frosted subdial and matching sand Alcantara strap complete the harmonious design.

At its heart beats the in-house Caliber AMW21, a hand-wound movement offering an impressive 100-hour power reserve. The visible motor barrel, held by a mirror-polished finger bridge, adds a modern technical flair while honoring traditional Swiss watchmaking values.

Through sapphire crystals on both sides, the movement reveals Armin Strom’s signature hand-finishing: hand-bevelled bridges, black-polished screws, Geneva stripes, and circular graining. Each watch is assembled twice, ensuring mechanical precision and aesthetic integrity.  

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APRIL 01 2026    |    Novelties

Greubel Forsey Evolves Mechanical Architecture with the New Balancier 3 in Titanium

Following its global debut last night, Greubel Forsey is proud to unveil a new expression of the Balancier 3. Limited to just 22 timepieces, this latest edition continues the evolution of the movement first introduced in 2023, pushing the boundaries of hand-finishing by introducing a treatment never before executed at the Atelier: a frosted titanium bridge, hand-finished with a steel brush across its entire curved surface.

Housed in the signature 41.50mm Convexe titanium case, the Balancier 3 combines this innovative finishing with vibrant blue tones to create a three-dimensional landscape where high-performance chronometry meets unparalleled ergonomic design. The variable geometry of the case is engineered to follow the natural curvature of the wrist, while the multi-level openworked bridges provide a sense of visual lightness despite the movement's technical density.

Performance without compromise defines the heart of the Balancier 3, where technical density meets a striking sense of visual openness. This hand-wound movement is composed of 282 individual parts, featuring two series-coupled fast-rotating barrels that deliver a 72-hour chronometric power reserve. At its core, the in-house variable-inertia balance wheel measures 12.60mm in diameter and is meticulously fitted with six gold mean-time screws to ensure absolute precision.

The functional layout remains faithful to its original architectural concept, displaying hours and minutes on a suspended central bridge alongside a rotating small seconds disc. While the dial side offers a three-dimensional view of the mechanics, the movement side reveals a power-reserve indication integrated into the frosted titanium bridges. Every element, from the involute circle profile gearing to the olived-domed jewels, represents a singular vision of horological excellence and the "Art of Invention."

 

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